Hybrid Campaign Marketing Manager | ABM & Growth

Origina; Sandyford, Dublin; Hybrid; EUR 65,000 - 90,000; Full time

Job summary

Origina is seeking a Campaign Marketing Manager to lead integrated marketing programs across prospects, customers and strategic partners. This is a hybrid role with 2 days per week in the Dublin office, collaborating across Sales, Channel, CAMS, Product Marketing and Marketing Operations to plan, execute and optimize campaigns that drive awareness, engagement, retention and revenue.

You’ll own the marketing calendar, ABM programs, customer communications and partner marketing initiatives,

Responsibilities

• Plan and execute multi-channel marketing campaigns across email, digital, content, webinars, events, paid media and ABM.
• Coordinate campaign delivery across regions and channels to ensure timely, budget-aligned execution.
• Own the Marketing Calendar with cross-functional alignment and visibility across launches and campaigns.
• Develop and manage ABM programs targeting strategic accounts and engage with Sales and wider-Marketing teams.
• Create customer marketing campaigns to drive adoption, retention and upsell opportunities.
• Collaborate with product marketing, CAMs and Sales to support GTM initiatives and messaging consistency.
• Demonstrate ownership of outcomes, test new ideas, and scale successful approaches.

Job description

Origina is seeking a Campaign Marketing Manager to lead integrated marketing programs across prospects, customers and strategic partners. This is a hybrid role with 2 days per week in the Dublin office, collaborating across Sales, Channel, CAMS, Product Marketing and Marketing Operations to plan, execute and optimize campaigns that drive awareness, engagement, retention and revenue.

You’ll own the marketing calendar, ABM programs, customer communications and partner marketing initiatives,