Head of Social and Brand Growth

Foodhub; Dublin; On-site; GBP 50,000 - 70,000; Full time

Job summary

Foodhub is seeking a creative marketing operator who can turn ambitious ideas into campaigns people notice and act on. You will lead social, creator and content activity, strengthen Foodhub’s consumer brand and connect engagement to customer growth.

Bring a portfolio that shows original thinking, confident execution and a clear understanding of campaign economics. We value hands-on producers who can develop formats, test ideas and scale successful work across channels in a dynamic, founder-led

Qualifications

• Experience owning multi-channel campaigns from concept to execution.
• Strong experience with social media, creator partnerships and content formats.
• Evidence of producing video, livestreams or podcasts and willingness to experiment.
• Solid commercial judgment with ability to measure beyond vanity metrics.

Responsibilities

• Develop and deliver brand campaigns across social and digital channels for local audiences.
• Build a content programme across short-form video, livestreams and podcasts.
• Source and manage creators and influencers with clear briefs and terms.
• Collaborate with agencies, production partners and internal teams within budget.
• Lead and grow a small contributor network to move campaigns quickly.
• Align campaigns with product, CRM and performance marketing to drive app engagement.
• Measure spend and results, testing variations and deciding what to scale.

Skills

End-to-end campaign ownership

Social media expertise

Video production

Budget management

Team leadership

Creator marketing

Job description

Foodhub is an international hospitality technology business providing online ordering, EPOS, payments, kiosks and digital solutions to restaurants and takeaways. With headquarters in Dublin and operations across international markets, we are building the teams and systems that support our next stage of growth.

About the role

We are looking for a creative marketing operator who can turn ambitious ideas into campaigns people notice and act on. You will lead social, creator and content activity, strengthen Foodhub’s consumer brand and connect engagement to customer growth. Bring a portfolio that shows original thinking, confident execution and a clear understanding of campaign economics.

Key responsibilities

• Develop and deliver distinctive brand campaigns across social and digital channels, adapting ideas to local audiences and restaurant partners.
• Build a content programme across short-form video, livestreams and podcasts, choosing formats for their audience relevance and measurable impact.
• Source and manage creators and influencers, agreeing clear briefs, deliverables, usage rights and commercial terms.
• Work with creative agencies and production partners, challenge proposals and negotiate good value within agreed budgets.
• Stay involved in scripting, production and publishing, and develop a small team or contributor network that can move quickly.
• Work with Product, CRM and performance marketing colleagues to connect campaigns to app engagement, completed orders and repeat purchase.
• Measure campaign spend and results, test creative variations and explain what should continue, change or stop.

What you will bring

• A track record as a marketing manager, social lead, content lead or agency operator with end-to-end campaign ownership. Previous director or CMO experience is not required.
• A strong portfolio of disruptive or unconventional campaigns, with clear evidence of your personal contribution and results.
• Practical social media and creator marketing expertise, with experience producing video, livestreams or podcasts and a willingness to develop new formats.
• Commercial judgement: confident budget management, negotiation and measurement beyond views or follower counts.
• Ability to lead collaborators, act on feedback and produce work yourself in a fast-moving environment.
• Useful additional experience: Consumer technology, food, hospitality, e-commerce or marketplace experience; agency founder experience; app growth, CRM or performance marketing exposure.

We value people who take ownership, move quickly, stay close to customers and challenge constructively. You will work in a founder-led environment, stay close to the detail and build practical processes that help teams deliver.

Foodhub is an equal opportunities employer.