B2B Social Media & Digital Ads Leader

PwC; Dublin; On-site; EUR 60,000 - 90,000; Full time

Benefits offered by this job

PwC perks

Exclusive discounts

Job summary

PwC Ireland is seeking a Social Media & Digital Advertising Lead to steer social media and paid digital campaigns for a six-month period within the Clients & Markets team. You’ll integrate channels with priority campaigns and thought leadership, amplifying impact across executive profiling and sponsorships.

You will translate objectives into audience strategies, manage activation with internal teams and external partners, monitor performance, and provide actionable insights to maximize reach and

Qualifications

• Strong experience in social media, digital marketing and paid digital advertising, ideally within a B2B professional services.
• Excellent knowledge of major platforms, especially LinkedIn.
• Ability to plan, activate and optimize paid campaigns and analyze performance.
• Strong stakeholder management and communication skills.

Responsibilities

• Lead PwC Ireland's social media strategy and channel leadership.
• Plan and activate PwC Ireland's paid social and digital advertising campaigns.
• Coordinate with internal teams and external partners to develop, activate and optimise campaigns.
• Monitor campaign performance and translate insights into actionable optimisations.
• Support executive profiling and amplification for senior leaders and sponsorships.

Skills

Social media

Digital advertising

Analytics

Stakeholder management

Tools

LinkedIn

Job description

PwC Ireland is seeking a Social Media & Digital Advertising Lead to steer social media and paid digital campaigns for a six-month period within the Clients & Markets team. You’ll integrate channels with priority campaigns and thought leadership, amplifying impact across executive profiling and sponsorships.

You will translate objectives into audience strategies, manage activation with internal teams and external partners, monitor performance, and provide actionable insights to maximize reach and