Visual Merchandiser Staff

Blibli; Kota Semarang; On-site; IDR 60,000,000 - 90,000,000; Full time

Job summary

Blibli Electronic Store, part of Blibli Group, is seeking a skilled Visual Merchandiser to craft compelling in-store experiences that reflect Blibli’s brand identity. You’ll transform marketing objectives into engaging displays and layouts that capture attention and influence purchasing decisions.

Based in Bandung, you will develop visual merchandising strategies for retail stores, design visuals for campaigns, and collaborate with marketing and sales to optimize impact while aligning with

Qualifications

• Diploma or Bachelor’s degree in Design, Visual Communication, Marketing, or related field.
• 1–5 years in visual merchandising, retail design, or related roles (electronics or groceries retail preferred).
• Proficient in design tools (e.g., Photoshop, Illustrator).

Responsibilities

• Develop and execute visual merchandising strategies for retail stores in Bandung.
• Design and implement key visuals for marketing campaigns and product promotions in our stores.
• Ensure store displays align with brand guidelines and seasonal themes.
• Collaborate with marketing and sales teams to optimize visual impact for commercial goals.
• Analyze customer behavior and store performance to improve visual merchandising effectiveness.
• Stay updated on industry trends and competitor activities to maintain innovative displays.

Skills

Aesthetics

Creativity

Attention to detail

Project management

Consumer behavior understanding

Education

Diploma or Bachelor’s degree in Design, Visual Communication, Marketing, or related field

Tools

Adobe Photoshop

Adobe Illustrator

Job description

Blibli Electronic Store is part of Blibli Group — a retail chain specializing in basic and essential electronic needs. We’re expanding nationwide to provide trusted, high-quality products at affordable prices, supported by excellent customer service. Here, you’ll be part of a team that helps customers find solutions for their everyday technology needs — ensuring every store visit reflects Blibli’s promise of quality, care, and reliability.

As part of our Visual Merchandiser team, you'll responsible for conceptualizing, creating, and implementing compelling key visual designs that not only align with brand identity but also drive measurable marketing and commercial outcomes. The Visual Merchandiser will transform marketing objectives into visually engaging displays and layouts that capture attention, communicate product value, and influence purchasing decisions.

What We'll Work on Together

• Develop and execute visual merchandising strategies for retail stores in Bandung.
• Design and implement key visuals for marketing campaigns and product promotions in our stores.
• Ensure store displays align with brand guidelines and seasonal themes.
• Collaborate with marketing and sales teams to optimize visual impact for commercial goals.
• Analyze customer behavior and store performance to improve visual merchandising effectiveness.
• Stay updated on industry trends and competitor activities to maintain innovative displays.

Qualifications

• Diploma or Bachelor’s degree in Design, Visual Communication, Marketing, or related field.
• Minimum 1 - 5 years in visual merchandising, retail design, or related roles (electronics or groceries retail preferred).
• Strong sense of aesthetics, creativity, and attention to detail.
• Proficient in design tools (e.g., Adobe Photoshop, Illustrator, or similar).
• Good understanding of consumer behavior and retail trends.
• Ability to work independently and manage multiple projects.
• Location: based in Jabodetabek or Bandung