Trade Marketing Senior Supervisor (Independent Pharmacy)

COMBIPHAR Group; Jakarta Pusat; On-site; IDR 240,000,000 - 420,000,000; Full time

Job summary

COMBIPHAR Group is seeking a Trade Marketing Senior Supervisor for Independent Pharmacy to drive route-to-market optimization and grow brand presence in pharmacy retail outlets. You will collaborate with NSM, Branch Manager, Territory Manager, principals and distributors to create channel-specific programs, deploy POS materials, and manage budgets.

The role requires a Bachelor’s degree in Marketing/Business and 3–10 years in Trade Marketing within FMCG/OTC, with strong Excel, PowerPoint and

Qualifications

• Bachelor’s degree in Business Administration, Marketing, or related field.
• 3–10 years experience in Trade Marketing for Pharmacy.
• Experience in FMCG/OTC markets is a plus.
• Experience in leading projects and managing end-to-end processes.
• Understanding of Route-to-Market, Retail Pharmacy, Local Chain Pharmacy, PBF & Subdist Business.
• Understand & good in using Microsoft Excel & PowerPoint.
• Good English (min conversational level).

Responsibilities

• Implement customer marketing strategies aligned with business goals.
• Identify channel opportunities to expand brand presence.
• Collaborate with NSM, Branch Manager, Territory Manager and sales teams to create channel programs.
• Execute trade marketing programs and campaigns.
• Oversee New Product Launch and promotional campaigns.
• Develop POS materials and store-level displays.
• Analyze data and report campaign effectiveness.
• Plan and manage the trade marketing budget.
• Coordinate with Sales Ops and Marketing for integrated efforts.

Skills

Trade Marketing

Channel Management

Excel

PowerPoint

English (conversational)

Education

Bachelor’s degree in Business Administration/Marketing

Tools

Microsoft Excel

PowerPoint

Job description

Trade Marketing Senior Supervisor (Independent Pharmacy)

Implement customer marketing strategies (route to market optimization $ ightarrow$ pharmacy retail outlet covered by Combiphar & pharmacy retail outlet covered by our distributor) that align with overall business objectives and drive business growth.

Identify and explore channels opportunity to expand the brand's presence and increase product visibility.

Collaborate with NSM (National Sales Manager), Branch Manager, Territory Manager, salesman both principals & distributor to create channel-specific trade marketing program for key focus outlet, ensuring alignment with brand guidelines.

Implement effective trade marketing program (regular program & tactical program).

NPL (New Product Launch) and Campaign Management

Oversee the development and execution of trade marketing program/campaigns, ensuring alignment with brand guidelines and promotional calendars.

Implement POS (Point of Sale) materials and displays to optimize brand representation at the store level.

Data Analysis and Reporting

Utilize data to measure and evaluate the effectiveness of trade marketing campaigns.

Reports and make data-driven recommendations for continuous improvement.

Able to utilize sales data tracking to develop target program & evaluate program results.

Budget Planning & Management

Manage the trade marketing budget, ensuring effectiveness and efficient allocation of resources.

Monthly monitoring of expenditures and provide regular budget updates to management.

Collaboration with Sales & Cross Functional Teams

Manage the trade marketing budget, ensuring effectiveness and efficient allocation of resources.

Work closely with Sales Operation team to understand market dynamics, customer needs, and retailer requirements.

Provide strategic input to optimize product assortment (MSA), pricing, and promotional activities.

Collaborate with Marketing team on product marketing, advertising, and other cross-functional teams to ensure integrated marketing efforts

Requirements

Bachelor’s degree in Business Administration, Marketing, or a related field.

Minimum 3 - 10 years experience in Trade Marketing Pharmacy and have experienced in leading key projects

Experience gained preferably in an FMCG and or OTC market environment is a plus.

Experience in managing and coordinating the complete process flow of projects (Project Management)

Understanding of the Route-to-Market model, Retail Pharmacy, Local Chain Pharmacy, PBF & Subdist Business.

Understand & good in using Microsoft excel & power point

Good in English (min conversational level)

Combiphar has since continued to touch the lives of the Indonesian people. Today, more and more individuals and families are feeling the benefits from Combiphar’s products and healthy lifestyle educations. Today, Combiphar produces and distributes more than 80 affordable prescription and over-the-counter drugs to its consumers, including OBH Combi cough syrup and Insto eye drops. The various brands of medication produced and marketed by Combiphar each contribute an important role in their respective categories. Numerous initiatives to support various communities and professional medical practitioners have also been introduced as Combiphar’s commitment to the health of the nation.

Combiphar starting international business in 2016 with Eye Mo in The Philippine. Currently Combiphar already presence in Asia i.e Philippine, Malaysia, Singapore, Cambodia, Hong Kong, Brunei Darussalam, Macau, Taiwan, Vietnam, China, Fiji Islands, and South Korea. We are also presence in UAE, Oman, Maldives, Kenya, Somalia and Niger. In the future, Combiphar will continue to expand in international market.

Recently, COMBIPHAR Group expand the portfolio in OTC, Pharma, Wellness, by acquisited some brand and companies with product market leader brand, such as INSTO & EYEMO (eye drops), Jamu Air Mancur product (herbal & Wellness), MADURASA (honey supplement), and SIMBA (healthy cereal snack).

COMBIPHAR group are,

PT COMBIPHAR

PT Pharma Health Care

Combiphar has since continued to touch the lives of the Indonesian people. Today, more and more individuals and families are feeling the benefits from Combiphar’s products and healthy lifestyle educations. Today, Combiphar produces and distributes more than 80 affordable prescription and over-the-counter drugs to its consumers, including OBH Combi cough syrup and Insto eye drops. The various brands of medication produced and marketed by Combiphar each contribute an important role in their respective categories. Numerous initiatives to support various communities and professional medical practitioners have also been introduced as Combiphar’s commitment to the health of the nation.

Combiphar starting international business in 2016 with Eye Mo in The Philippine. Currently Combiphar already presence in Asia i.e Philippine, Malaysia, Singapore, Cambodia, Hong Kong, Brunei Darussalam, Macau, Taiwan, Vietnam, China, Fiji Islands, and South Korea. We are also presence in UAE, Oman, Maldives, Kenya, Somalia and Niger. In the future, Combiphar will continue to expand in international market.

Recently, COMBIPHAR Group expand the portfolio in OTC, Pharma, Wellness, by acquisited some brand and companies with product market leader brand, such as INSTO & EYEMO (eye drops), Jamu Air Mancur product (herbal & Wellness), MADURASA (honey supplement), and SIMBA (healthy cereal snack).

COMBIPHAR group are,

PT COMBIPHAR

PT Pharma Health Care

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