Trade Marketing Executive - Hybrid FMCG Snacks

Indocement; Bogor; Hybrid; IDR 89,280,000 - 156,240,000; Full time

Benefits offered by this job

Hybrid work model

Health and wellness benefits

Career growth opportunities

Exposure to popular snack brands

Travel allowance for local trips

Job summary

Indocement is seeking a proactive Trade Marketing Executive to lead in-store marketing initiatives in the Bekasi region. You will develop and implement promotional activities, manage POS materials, and drive retailer partnerships to boost brand visibility and sales performance.

You will collaborate with sales, brand, and operations to ensure flawless execution, analyze campaign results, and optimize strategies. A strong FMCG background and travel willingness within Bekasi are required.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• 3+ years in trade marketing, brand management, or sales in FMCG.
• Experience in in-store promotions and merchandising strategies.
• Strong analytical skills with ability to interpret sales data.
• Excellent communication and interpersonal skills.
• Proficient in MS Office, especially Excel for data analysis.
• Willingness to travel frequently within Bekasi region.

Responsibilities

• Develop and execute comprehensive trade marketing plans and promotional activities aligned with brand strategies and sales objectives.
• Collaborate with the sales team to understand retailer needs and develop tailored trade marketing solutions.
• Manage the design, production, and distribution of POS materials and in-store merchandising elements.
• Analyze the effectiveness of trade marketing initiatives, monitor sales performance, and provide insights for optimization.
• Conduct regular store visits to assess competitor activities, ensure brand visibility, and identify new opportunities.
• Manage trade marketing budgets effectively, ensuring maximum ROI.
• Coordinate with external agencies and suppliers for the execution of various trade marketing programs.
• Build strong relationships with key retail partners to ensure successful program implementation.
• Stay abreast of industry trends and best practices in trade marketing and retail execution.

Skills

Analytical skills

Communication skills

Interpersonal skills

Presentation skills

Teamwork

Education

Bachelor's degree in Marketing or Business Administration

Tools

MS Office

Excel

Job description

Indocement is seeking a proactive Trade Marketing Executive to lead in-store marketing initiatives in the Bekasi region. You will develop and implement promotional activities, manage POS materials, and drive retailer partnerships to boost brand visibility and sales performance.

You will collaborate with sales, brand, and operations to ensure flawless execution, analyze campaign results, and optimize strategies. A strong FMCG background and travel willingness within Bekasi are required.