Trade Marketing Manager

pt. sukanda djaya - diamond cold storage; Indonesia; On-site; IDR 180,000,000 - 300,000,000; Full time

Job summary

PT. Sukanda Djaya is seeking a Brand Manager to lead brand development and drive trade marketing strategies across FMCG channels in Indonesia.

You will collaborate with multiple departments to ensure brand plans are executed effectively and on schedule. The ideal candidate has at least 3 years in brand management within FMCG, strong analytical skills, budget management experience, and fluent English for global collaboration.

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• Minimum 3 years experience in brand management or trade marketing within FMCG Food & Beverage.
• Strong analytical and problem-solving skills.
• Experience managing budgets and analyzing campaign effectiveness.
• Excellent communication, teamwork, and coordination skills.
• Fluency in English (spoken and written).

Responsibilities

• Plan and coordinate brand development strategies with related departments.
• Monitor and evaluate brand activities—from campaigns to promotions—ensuring effectiveness and alignment with company objectives.
• Manage brand budgets (A&P) and track expenses to stay within approved limits.
• Build strong relationships with brand principals through regular meetings and collaboration.
• Supervise product launch activities, ensuring flawless execution and on-target results.
• Monitor sales forecasts and marketing plans to ensure product availability aligns with promotions.

Skills

Brand management

Campaign analysis

Budget management

Stakeholder management

English fluency

Team coordination

Education

Bachelor's degree in Marketing

Job description

PT. Sukanda Djaya is one of Indonesia's leading FMCG companies, specializing in the sales, marketing, and distribution of high-quality refrigerated food products. We serve a wide range of industries, including food service, retail, wholesale, QSR, catering, and healthcare.

We also proudly carry selection of trusted house brands, produced by our parent company, PT. Diamond Cold Storage.

Key Responsibilities:

• Plan and coordinate brand development strategies with related departments to ensure smooth execution and achievement of brand goals.
• Monitor and evaluate all brand activities — from campaigns to promotions — ensuring effectiveness and alignment with company objectives.
• Manage brand budgets (A&P) and track expenses to make sure spending stays within approved limits.
• Build strong relationships with brand principals through regular meetings and collaboration, ensuring clear communication and shared goals.
• Supervise product launch activities, making sure every rollout is well-executed and on target.
• Monitor sales forecasts and marketing plans to ensure product availability aligns with promotional activities.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• Minimum 3 years experience in brand management or trade marketing within the FMCG Food & Beverage sector is required
• Strong analytical and problem-solving skills.
• Experience managing budgets and analyzing campaign effectiveness.
• Excellent communication, teamwork, and coordination skills.
• Passionate about growing brands and making things happen.
• Fluency in English (spoken and written).