Sr. Marketing Strategist

staffinc-talent; Jakarta Selatan; On-site; IDR 216,000,000 - 432,000,000; Full time

Job summary

Staffinc is seeking an experienced Marketing Strategist to translate business objectives into actionable campaigns. You will develop and execute integrated strategies across digital channels to drive qualified leads and pipeline growth, while managing multi-channel campaigns with measurable ROI.

You will guide junior strategists, coordinate cross-department projects, and optimize performance using analytics.

Qualifications

• 5+ years of marketing strategist experience in an agency or equivalent.
• Strong track record delivering integrated digital campaigns across organic and paid channels.
• Experience in B2B marketing and driving pipeline growth is a plus.
• Analytical mindset with data-driven decision making and creative problem solving.

Responsibilities

• Translate business objectives into actionable marketing initiatives.
• Develop and execute integrated marketing strategies to drive qualified leads and pipeline growth.
• Manage multi-channel campaigns (digital, events, partnerships, brand activations) with measurable ROI.
• Monitor and optimize campaign performance with focus on ROIs and brand metrics.
• Provide strategic guidance to junior strategists and coordinate cross-department marketing projects.

Skills

Marketing strategy

Digital marketing

B2B marketing

Analytics

Leadership

Job description

Join our internal Marketing team for Staffinc's subsidiary and seize the opportunity to contribute and grow within our dynamic environment!

About Staffinc

Staffinc is Indonesia’s leading digital staffing platform, providing end-to-end workforce solutions:

• Staffing:From recruitment to payroll management.
• HR System:Simplified hiring, payroll, and benefits.
• Procurement & Rental:Essential tools and equipment for workers.

Since 2018, Staffinc has empowered 1.7 million+ workers in 350+ cities, combining people and technology for real impact.

Job Description:

• Translate business objectives from staffinc's business entities into actionable marketing initiatives.
• Develop and execute integrated marketing strategies to drive qualified leads and pipeline growth.
• Manage multi-channel campaigns (digital, events, partnerships, brand activations) with measurable ROI.
• Monitor and optimize campaign performance (HQL, CMP, brand recall/awareness)
• Provide strategic guidance to junior strategists and coordinate cross-department marketing projects.

Job Requirements:

• Minimum 5 years of marketing strategist experience in a marketing agency or equivalent
• Great command of implementing marketing in digital ecosystems, from organic to paid platforms
• Experience in B2B and commercial B2B is a plus
• Strong analytical background with a creative mindset