Marketing Manager

PT Indodev Niaga Internet; Tangerang Selatan; On-site; IDR 45,000,000 - 65,000,000; Full time

Job summary

DataOn, a leading South-East Asian HR Information System Provider based in South Tangerang, Indonesia, seeks a strategic marketing leader to shape and drive comprehensive marketing initiatives across Indonesia and key markets. With 8+ years in marketing leadership, you will influence C‑level decisions and guide multi-channel campaigns that generate high-quality leads and accelerate revenue growth.

The role requires strong analytical thinking, data-driven strategy, and the ability to mentor a

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field
• 8+ years of experience in marketing, with proven experience leading a marketing function or multidisciplinary marketing team
• Experience in B2B marketing, preferably within HR Tech, SaaS, Technology, IT, Business Process Outsourcing, or professional services
• Proven track record of developing and executing marketing strategies that contribute to business growth and revenue
• Strong leadership and people-management capabilities
• Experience working closely with senior management or C-level executives
• Strong analytical and strategic thinking skills, with the ability to translate data and market insights into actionable strategies
• Excellent communication, presentation, stakeholder-management, and negotiation skills

Responsibilities

• Develop and execute comprehensive marketing strategies aligned with the company's business objectives
• Establish marketing priorities, programs, and campaigns across Indonesia and other key markets
• Provide strategic marketing insights and recommendations to C-level management
• Develop and oversee marketing initiatives to generate qualified leads and support the company's sales pipeline
• Plan and optimize integrated campaigns across digital and offline channels
• Develop product marketing strategies, messaging, value propositions, and go-to-market plans
• Identify market trends, customer insights, and competitive developments to support marketing and business strategies
• Lead, develop, and mentor a multidisciplinary marketing team
• Explore co-marketing and partnership opportunities to increase brand awareness and market reach

Job description

This is a strategic marketing leadership position responsible for developing and executing comprehensive marketing strategies aligned with the company's business objectives. You will establish marketing priorities, programs, and campaigns across Indonesia and other key markets, provide strategic insights to C-level management, and drive marketing initiatives to generate qualified leads and support the sales pipeline.

Key responsibilities

Develop and execute comprehensive marketing strategies aligned with the company's business objectives

Establish marketing priorities, programs, and campaigns across Indonesia and other key markets

Provide strategic marketing insights and recommendations to C-level management

Develop and oversee marketing initiatives to generate qualified leads and support the company's sales pipeline

Plan and optimize integrated campaigns across digital and offline channels

Develop product marketing strategies, messaging, value propositions, and go-to-market plans

Identify market trends, customer insights, and competitive developments to support marketing and business strategies

Lead, develop, and mentor a multidisciplinary marketing team

Explore co-marketing and partnership opportunities to increase brand awareness and market reach

About you

Bachelor's degree in Marketing, Business, Communications, or a related field

8+ years of experience in marketing, with proven experience leading a marketing function or multidisciplinary marketing team

Experience in B2B marketing, preferably within HR Tech, SaaS, Technology, IT, Business Process Outsourcing, or professional services

Proven track record of developing and executing marketing strategies that contribute to business growth and revenue

Strong leadership and people-management capabilities

Experience working closely with senior management or C-level executives

Strong analytical and strategic thinking skills, with the ability to translate data and market insights into actionable strategies

Excellent communication, presentation, stakeholder-management, and negotiation skills

DataOn, leading South-East Asian Human Resource Information System Provider, operating out of South Tangerang, Indonesia and has been operating since 1999 and obtained ISO 9001: 2015 certification audited by llyods International, and the security of our applications complies with OWASP standards. In addition, DataOn also won from SWA Magazine 2020 award for HR Technology Partner.

DataOn, leading South-East Asian Human Resource Information System Provider, operating out of South Tangerang, Indonesia and has been operating since 1999 and obtained ISO 9001: 2015 certification audited by llyods International, and the security of our applications complies with OWASP standards. In addition, DataOn also won from SWA Magazine 2020 award for HR Technology Partner.