Social Media Specialist

PT.SELALU BAHAGIA SEJAHTERA; Jakarta Utara; On-site; IDR 66,960,000 - 133,920,000; Full time

Job summary

PT.SELALU BAHAGIA SEJAHTERA is seeking a Social Media Specialist to develop and execute TikTok content strategies, manage content creation, and monitor performance metrics. You will analyze views, engagement, and follower growth, then report findings with recommendations to boost account growth.

The role requires strong storytelling and copywriting skills, with ability to shoot and edit basic video content and work to deadlines in a fast-paced environment.

Qualifications

• 1–2 years of experience in Social Media, Digital Marketing, Content Creation, or related fields.
• Strong understanding of TikTok.
• Good content creation, storytelling, and copywriting skills.
• Able to handle basic photo/video shooting and video editing.
• Familiar with social media analytics and insights.
• Creative, proactive, detail-oriented, and able to work with deadlines.
• Portfolio of social media/content work is highly preferred.

Responsibilities

• Develop and execute social media strategies and content plans for TikTok.
• Handle the content creation process.
• Monitor and analyze social media performance, including views, engagement, followers growth, and other key metrics.
• Provide regular performance reports and recommendations to improve content and account growth.
• Ensure all content is aligned with brand guidelines, campaign objectives, and communication standards.

Skills

TikTok content creation

Copywriting

Content strategy

Social media analytics

Storytelling

Video editing

Deadline oriented

Portfolio

Tools

Photoshop

CapCut

InShot

Job description

Develop and execute social media strategies and content plans for TikTok

Handle the content creation process

Monitor and analyze social media performance, including views, engagement, followers growth, and other key metrics.

Provide regular performance reports and recommendations to improve content and account growth.

Ensure all content is aligned with brand guidelines, campaign objectives, and communication standards.

Requirements

Minimum 1-2 years of experience in Social Media, Digital Marketing, Content Creation, or related fields.

Strong understanding of TikTok.

Have good content creation, storytelling, and copywriting skills.

Able to handle basic photo/video shooting and video editing.

Familiar with social media analytics and insights.

Creative, proactive, detail-oriented, and able to work with deadlines.

Portfolio of social media/content work is highly preferred.