Social Media Performance Specialist

Evermos; Kota Bandung; On-site; IDR 89,280,000 - 156,240,000; Full time

Job summary

Evermos in Indonesia is seeking a Social Media Performance Specialist to execute and optimize the brand's organic social presence. You will focus on content planning, publishing, community growth, and performance monitoring to support marketing objectives.

Working independently within guidelines, you translate strategy into high-quality social media execution, delivering data-driven insights to improve content effectiveness and channel performance.

Qualifications

• Bachelor's degree or equivalent in Marketing, Communications, Digital Media, or related field.
• Minimum 2 years of experience managing social media accounts for brands or agencies.
• Strong understanding of platforms: Instagram, TikTok, Facebook, YouTube, Threads, LinkedIn.
• Experience preparing content calendars, briefs, and performance reports.
• Familiar with Meta Business Suite, TikTok Analytics, YouTube Studio, Google Analytics, or similar tools.
• Able to analyze engagement metrics and translate data into actionable recommendations.
• Proficient in Google Workspace (Docs, Sheets, Slides).
• Basic editing skills using Canva, CapCut or similar tools.
• Strong Bahasa Indonesia writing; English proficiency is a plus.
• Detail-oriented, organized, proactive with multi-priority management.
• Nice to have SEO understanding for collaboration with SEO team

Responsibilities

• Execute content calendars across assigned social media platforms with timely publishing.
• Develop weekly and monthly content plans based on objectives and audience insights.
• Prepare clear content briefs for Creative teams to meet campaign goals and brand guidelines.
• Edit simple visual/video content using Canva, CapCut, or equivalent tools.
• Monitor day-to-day performance and recommend optimization based on engagement, reach, growth, and content performance.
• Prepare periodic performance reports and present insights and trends to Marketing.
• Monitor social media trends, platform updates, and emerging formats for experimentation.
• Coordinate with Creative, SEO, and Marketing teams to align content with campaigns.
• Ensure content quality, publishing accuracy, and brand consistency across platforms.
• Contribute ideas to improve social media workflows, reporting quality, and content effectiveness.

Skills

Social media strategy

Content planning

Analytics & reporting

Canva editing

CapCut editing

Google Workspace

Bahasa Indonesia

English skills

Multitasking

SEO basics

Education

Bachelor's degree

Tools

Meta Business Suite

TikTok Analytics

YouTube Studio

Google Analytics

Job description

Job position Summary

Social Media Performance Specialist is responsible for executing and optimizing the company's organic social media presence across assigned platforms. The role focuses on content planning, publishing, community growth, performance monitoring, and continuous optimization to improve audience engagement and support marketing objectives.

Working independently within defined guidelines, this role translates strategic direction into high-quality social media execution while providing data-driven insights to improve content effectiveness and channel performance.

Key Responsibilities

• Execute content calendars across assigned social media platforms, ensuring timely and consistent publishing.
• Develop weekly and monthly content plans based on campaign objectives, audience insights, and guidance from the Social Media Strategy team.
• Prepare clear content briefs for Creative teams to ensure assets meet campaign objectives and brand guidelines.
• Edit simple visual and video content using Canva, CapCut, or equivalent tools for reactive and day to day publishing needs.
• Monitor day-to-day performance across assigned social media channels and recommend optimization based on engagement, reach, audience growth, and content performance.
• Prepare periodic performance reports and present key insights, trends, and recommendations to the Marketing team.
• Monitor social media trends, platform updates, and emerging content formats, recommending relevant ideas for experimentation.
• Coordinate with Creative, SEO, and Marketing teams to ensure content execution supports broader campaign objectives.
• Ensure content quality, publishing accuracy, and brand consistency across all assigned platforms.
• Contribute ideas to improve social media workflows, reporting quality, and content effectiveness.

Required Qualifications

• Bachelor's degree in Marketing, Communication, Digital Media, Business, or related field.
• Minimum 2 years of experience managing social media accounts for brands or agencies.
• Good understanding of social media platforms including Instagram, TikTok, Facebook, YouTube, Threads, and LinkedIn.
• Experience preparing content calendars, content briefs, and performance reports.
• Familiar with Meta Business Suite, TikTok Analytics, YouTube Studio, Google Analytics, or similar reporting tools.
• Able to analyze engagement metrics and convert data into practical recommendations.
• Proficient in Google Workspace (Docs, Sheets, Slides).
• Basic editing skills using Canva, CapCut, or similar tools.
• Good written communication skills in Bahasa Indonesia; English proficiency is an advantage.
• Detail-oriented, organized, proactive, and able to manage multiple priorities.
• Nice to have: basic understanding of SEO (to enable more effective collaboration with the SEO team)

Evermos is committed to providing an inclusive environment where equal opportunities are available to all applicants regardless of race, color, religion, gender, national origin, disability, age, genetic information, marital status, pregnancy, or related condition. We will not tolerate discrimination or harassment based on any of these characteristics.

We also emphasize the importance of diversity in all aspects of employment including recruitment, hiring, promotions, training, and organization operations.