Social Media Associate

Modinity Group; Jakarta Selatan; On-site; IDR 144,000,000 - 216,000,000; Full time

Job summary

Modinity Group in Indonesia is seeking a driven Social Media Manager to develop and execute content across Instagram and TikTok, manage posting schedules, and engage with the online community.

You will analyze performance, stay ahead of trends, and collaborate with the creative team to deliver engaging visuals and copy in English. This on-site role is based in Jakarta, offering growth opportunities within a dynamic team.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field.
• Min 1 year of experience in social media management.
• Strong knowledge of major platforms and analytics tools.
• Experience in the fashion industry is a plus.
• Exceptional content creation skills including copywriting.
• Proficiency with social media management tools like Hootsuite, Buffer, or Sprout Social.
• Analytical mindset to interpret data and derive insights.
• Excellent written and verbal communication with attention to detail.
• Ability to work independently and with cross-functional teams.
• Proven track record of growing social media accounts and campaigns.

Responsibilities

• Develop and maintain a content calendar for Instagram and TikTok.
• Research trends, audience insights, and competitors to inform creative ideas.
• Collaborate with the creative team to produce engaging video and visual content tailored for each platform.
• Oversee daily posting, scheduling, and optimization of content.
• Engage with followers, respond to comments/messages, and foster community growth.
• Monitor analytics and track KPIs such as views, engagement, follower growth, and conversions.
• Provide regular performance reports with insights and recommendations for improvement.
• Test and optimize strategies to maximize audience engagement and ROI.

Skills

Social media management

Content creation

Analytics interpretation

English communication

Cross-functional collaboration

Independent work

Campaign execution

Education

Bachelor’s degree in Marketing/Communications

Tools

Hootsuite

Buffer

Sprout Social

Job description

1 - 2 Years

Review

Job Description

Responsibilities :

• Develop and maintain a content calendar for Instagram, and TikTok.
• Research trends, audience insights, and competitors to inform creative ideas.
• Collaborate with the creative team to produce engaging video and visual content tailored for each platform.
• Oversee daily posting, scheduling, and optimization of content.
• Engage with followers, respond to comments/messages, and foster community growth.
• Monitor analytics and track KPIs such as views, engagement, follower growth, and conversions.
• Provide regular performance reports with insights and recommendations for improvement.
• Test and optimize strategies to maximize audience engagement and ROI.

Requirements :

• Bachelor’s degree in Marketing, Communications, or a related field.
• Min 1 year of experience in social media management, preferably in a fast-paced or agency environment.
• Strong knowledge of major social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn) and their analytics tools.
• Experience in the fashion industry is would be a plus point.
• Exceptional content creation skills, with experience in graphic design, video editing, and copywriting as a plus.
• Proficiency in social media management tools like Hootsuite, Buffer, or Sprout Social.
• Analytical mindset with the ability to interpret data and generate actionable insights.
• Excellent written and verbal communication skills, with an eye for detail and creativity.
• Ability to work independently and collaboratively within cross-functional teams.
• Proven track record of successfully growing social media accounts and executing impactful campaigns
• Passion for staying updated on social media trends and applying innovative approaches to drive results.
• Proficient in English both verbally and written.