SEO & Digital Marketing Specialist

PT PROSPECT MOTOR; Desa Ciranjeng; On-site; IDR 133,920,000 - 200,880,000; Full time

Job summary

PT Prospect Motor is seeking a Digital Marketing professional to manage website and SEO strategy, craft SEO-friendly content, and drive lead generation through Google Ads. You will support broader digital marketing initiatives and measure performance across campaigns.

The role requires a Bachelor's degree in marketing or related field and 2–4 years in SEO/digital marketing, with strong data-driven mindset and collaboration with internal teams and external partners.

Qualifications

• Bachelor's degree in Marketing, Digital Marketing, Information Technology, Communications, or related field.
• 2-4 years of experience in SEO, Digital Marketing, Website Management, or related roles.
• Strong understanding of website management, UI/UX principles, SEO, content development, and Google Ads.
• Strong analytical, problem-solving, and data-driven mindset, with ability to work hands-on and collaborate with teams and partners.

Responsibilities

• Manage and optimize the company website and SEO strategies to improve organic traffic and rankings.
• Develop and optimize SEO-friendly content and articles based on audience needs and keywords.
• Manage and optimize Google Ads campaigns and lead generation activities.
• Support digital marketing initiatives, including campaign management, performance monitoring, and analytics insights.

Skills

SEO

Google Ads

Content development

UI/UX principles

Analytical mindset

Collaboration

Education

Bachelor's degree in Marketing or related field

Job description

Website & SEO: Manage and optimize the company website and execute SEO strategies to improve organic traffic, search rankings, and overall website performance.

Content Development: Develop and optimize SEO-friendly content and articles based on audience needs, target keywords, and business objectives.

Google Ads & Lead Generation: Manage and optimize Google Ads campaigns and lead generation activities to increase qualified leads and conversion rates.

Digital Marketing: Support the execution of digital marketing initiatives, including campaign management, performance monitoring, and providing insights to drive business growth and impact.

Qualifications

Bachelor's degree (S1) in Marketing, Digital Marketing, Information Technology, Communications, or a related field.

Minimum 2-4 years of experience in SEO, Digital Marketing, Website Management, or related roles.

Strong understanding of website management, UI/UX principles, SEO, content development, and Google Ads.

Strong analytical, problem-solving, and data-driven mindset, with the ability to work hands-on and collaborate effectively with internal teams and external partners.

PT Prospect Motor is a leading Main Dealer of Honda vehicles overseeing more than 50 Dealers in areas outside of Java in Indonesia. Located in Lippo Cikarang, a highly prospective place for businesses, we play a central role in driving the success of the Honda brand as the Principals of Sales, Service, Strategy, and Dealer Development for Honda Network in the outside Java region. Join our dynamic and innovative team and build a rewarding career with us.