Senior Specialist, Business Insights & Analytics

MSD Malaysia; Jakarta Pusat; On-site; IDR 300,000,000 - 550,000,000; Full time

Job summary

MSD Malaysia seeks a Senior Specialist in Business Insights & Analytics to partner with Marketing, Sales, and IT, turning data into actionable insights that shape brand strategy and performance.

You will apply advanced analytics, dashboards, and scenario planning across therapeutic areas, mentor junior analysts, and contribute to a data-driven culture within an international BIA community.

Qualifications

• Master’s degree in a relevant field is required.
• 5+ years in analytics or data analysis (regulated industry preferred).
• Commercial, marketing, or sales support experience is required.
• Pharma/healthcare experience is a plus.
• English proficiency for global collaboration is required.

Responsibilities

• Analyze performance data to identify trends, opportunities, and risks across brands and channels.
• Design dashboards and reports tracking KPIs related to brand performance and engagement.
• Leverage forecasting, segmentation, and spend optimization to enrich insights.
• Collaborate with Data Science, IT, and external partners to ensure data quality and governance.
• Mentor junior analysts and contribute to a data-driven culture.

Skills

Advanced Analytics

Data storytelling

Stakeholder comms

AI awareness

Python/R

Education

Master’s degree

Tools

Excel

SQL

Tableau

Power BI

Job description

Role Summary

The Senior Specialist, Business Insights & Analytics (BIA) is a strategic analytics partner supporting commercial, marketing, and omnichannel decision-making across priority therapeutic areas. This role transforms complex internal and external data into clear, actionable insights that shape brand strategy, customer engagement, sales effectiveness, and business performance. Acting as a data translator, the Senior Specialist BIA bridges business needs with analytics, data science, market research, and technology teams. The role contributes actively to a data-driven culture, ensures alignment with global analytics frameworks, and may mentor junior analysts while collaborating within the international BIA community.

Primary Responsibilities

• Business & Commercial InsightsAnalyze current and historical performance data to identify trends, opportunities, and risks across brands, campaigns, customers, and channels. Provide fact-based recommendations to support marketing strategy, sales execution, forecasting, and omnichannel effectiveness. Translate complex analytics into clear narratives tailored to senior and nontechnical stakeholders. Deliver ad-hoc analyses to support strategic and operational decision making.
• Performance Measurement & ReportingContribute to the design of dashboards and standard reports tracking KPIs related to brand performance, sales force effectiveness, and customer engagement. Ensure consistency, equity, and robustness of KPIs across therapeutic areas and functions. Monitor campaign, brand, and omnichannel performance, highlighting insights and opportunities. Continuously improve reporting processes in collaboration with IT, global teams, and external partners.
• Advanced Analytics &SynthesisLeverage advanced analytics outputs (e.g. forecasting, segmentation, spend optimization) to enrich insights and recommendations. Partner closely with Data Science teams to contribute to or interpret predictive models when relevant. Support business planning and forecasting accuracy through analytical input and scenario analysis. Identify and integrate new data sources such as primary or secondary Market Research. Partner with IT, Data Stewards, and external providers to ensure data quality, integrity, and governance. Support compliant data usage in line with local and global policies (e.g. GDPR, market research standards).
• AI-Enabled Productivity & Insights Embraces AI as a core capability and proactively identifies opportunities to apply AI solutions to business challenges and operational processes. Champions the responsible adoption of AI, balancing innovation with governance, compliance, and ethical considerations. Uses AI tools to augment analysis, decision-making, content development, and workflow execution, improving team productivity and business impact. Contributes to and supports the design and implementation of AI-enabled solutions that deliver measurable value and accelerate business outcomes.
• Cross-Functional Collaboration & EnablementAct as a trusted analytics partner to Marketing, Sales and DHH Capabilities Enablement teams. Collaborate within the global BIA community to share best practices and ensure strategic alignment. Contribute to data literacy initiatives and mentor junior analysts where applicable.

Qualifications & Experience

• Master’s degree in Business, Economics, Statistics, Data Science, or related field
• 5+ years in analytics or data analysis (regulated industry preferred)
• Commercial, marketing, or sales support experiencerequired
• pharma/healthcare a plus
• Advanced skills with Excel, SQL, Tableau, Power BI
• Python/R knowledge is beneficial
• Working knowledge of AI and GenAI technologies, including responsible and compliant use within a business environment.
• Experience leveraging AI tools to improve productivity, analysis, content development, and decision-making.
• Ability to interpret complex data, deliver actionable insights, and communicate effectively
• Strategic problem solver with strong business acumen and storytelling skills
• Collaborative team player experienced across business and technical teams
• Adaptable and willing to learn new tools and approaches
• Professional English for global collaboration is required
• fluency in local language is preferred

Required Skills

Advanced Analytics, Advanced Analytics, Analytics Insights, Benefits Management, Business Analysis, Business Decisions, Business Needs, Business Process Improvements, Complex Analysis, Customer Engagement, Data Literacy, Governance Management, Marketing Effectiveness, Marketing Management, Marketing Performance Management, Market Opportunity Analysis, Measurement Reporting, Performance Metrics, Predictive Analytics, Program Management, Sales Performance, Scenario Planning, Stakeholder Relationship Management, Strategic Analysis, Strategic Planning {+ 2 more}

Preferred Skills

Job Posting End Date: 10/11/2026 *A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.