Senior ERP Marketing Strategist

PT IFS Solusi Integrasi; Jakarta Utara; On-site; IDR 240,000,000 - 360,000,000; Full time

Job summary

PT IFS Solusi Integrasi is seeking a marketing professional to plan and execute campaigns that promote ERP products and raise brand awareness across digital and offline channels. You will conduct market research, develop content, support product launches, and collaborate with Sales, Product, and Consulting teams to translate product value into compelling marketing messages.

This role requires a bachelor’s in Marketing or related field, at least 3 years in marketing or ERP/software environments,

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• Minimum 3 years of experience in marketing or related roles, preferably in ERP/software/IT.
• Experience in B2B marketing or product marketing is preferred.
• Strong understanding of digital marketing, content marketing, social media, and campaign execution.
• Experience in developing marketing content and promotional materials.
• Good analytical skills with ability to conduct market research and interpret performance data.
• Strong communication and interpersonal skills.
• Good organizational and project management skills with ability to handle multiple deadlines.
• Creative, proactive, detail-oriented, and results-driven; able to collaborate cross-functionally.
• Good command of English (written and spoken).

Responsibilities

• Plan and execute marketing activities to promote ERP products and increase brand and product awareness.
• Develop and implement marketing campaigns across digital and offline channels.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Develop marketing content and materials including presentations, brochures, articles, and social media content.
• Support product launches, events, seminars, webinars, and other activities.
• Manage digital marketing including social media, email, website content, SEO/SEM, and ads.
• Collaborate with Sales, BD, Product, and Consulting to create marketing materials and lead generation tools.
• Translate product features and customer value into compelling communications.
• Coordinate with internal teams and external vendors to execute activities.
• Monitor campaign performance and prepare reports and recommendations.
• Maintain marketing content, calendars, and documentation; stay updated on ERP and digital marketing trends.

Skills

Communication skills

Analytical skills

Organizational skills

Cross-functional collaboration

English proficiency

Creative mindset

Education

Bachelor’s degree in Marketing, Communications, Business Administration, or related field

Tools

CRM

Marketing analytics

Marketing automation

Digital advertising platforms

Job description

PT IFS Solusi Integrasi is seeking a marketing professional to plan and execute campaigns that promote ERP products and raise brand awareness across digital and offline channels. You will conduct market research, develop content, support product launches, and collaborate with Sales, Product, and Consulting teams to translate product value into compelling marketing messages.

This role requires a bachelor’s in Marketing or related field, at least 3 years in marketing or ERP/software environments,