Senior Content Manager: Growth, Strategy & Storytelling

Arya Noble; Jakarta Pusat; On-site; IDR 89,280,000 - 167,400,000; Full time

Job summary

ERHA Clinic is seeking a Content Manager to lead our integrated digital ecosystem—from paid media and social to community and KOL management—driving brand awareness and measurable growth.

You will develop and execute a comprehensive content strategy, oversee multi-platform content production, collaborate with cross-functional teams, and ensure content aligns with brand voice and business goals.

Qualifications

• Bachelor’s degree in Marketing Communication, Business Management, or related field.
• 5+ years in content-related roles with 2+ years in a managerial position.
• Experience in beauty, skincare, or dermatology is a plus.
• Ability to analyze data and apply insights for optimization.
• Strong storytelling, copywriting, and multi-platform content development.
• Leadership, project management, and excellent communication skills.
• Creative, detail-oriented and capable of managing multiple projects under tight timelines.
• Passion for digital content, brand storytelling and trend awareness.

Responsibilities

• Develop and execute a comprehensive content strategy aligned with business objectives and audience insights.
• Plan, produce, and manage content across digital platforms (website, social, email, in-app).
• Analyze customer insights, market trends, and competitors to identify opportunities.
• Lead end-to-end content production including briefing, scriptwriting, copywriting, and QA.
• Collaborate with Marketing, Product, Creative, Social Media, and Performance teams for alignment.
• Ensure content follows brand guidelines, tone of voice and storytelling.
• Monitor content performance using analytics tools and recommend improvements.
• Manage content calendars for campaigns and BAU activities.
• Work with agencies and external partners to enhance content quality.
• Manage budget allocations for content production.
• Maintain strong communication with stakeholders to support business initiatives.
• Foster a collaborative, creative, high-performing content team culture.

Skills

Content strategy

Content creation

Editorial

Leadership

Project management

Communication

Data analysis

Education

Bachelor’s degree in Marketing/ communications or related field

Job description

ERHA Clinic is seeking a Content Manager to lead our integrated digital ecosystem—from paid media and social to community and KOL management—driving brand awareness and measurable growth.

You will develop and execute a comprehensive content strategy, oversee multi-platform content production, collaborate with cross-functional teams, and ensure content aligns with brand voice and business goals.