Growth-Focused Social Media Strategist

Herco Digital; Kota Semarang; On-site; IDR 66,960,000 - 133,920,000; Full time

Job summary

Herco Digital is seeking a proactive Social Media Manager to develop and execute engaging social campaigns across platforms in line with client goals. You will conduct audience research, collaborate with creative teams to produce compelling content, plan a consistent content calendar, and monitor performance with data-driven optimizations to drive growth and engagement.

Strong written communication, analytical mindset, and the ability to work independently and with a team are essential to

Qualifications

• Minimum 2 years experience from a digital marketing agency.
• Proven track record of growing social media accounts and achieving campaign objectives.
• Proven experience in managing social media accounts for businesses.
• Strong understanding of major social media platforms, trends, tools and best practices.

Responsibilities

• Develop and execute comprehensive social media strategies aligned with clients' business goals and target audience.
• Conduct competitor analysis and audience research to optimize campaigns.
• Collaborate with creative teams to produce engaging content (text, images, and videos) for various platforms.
• Plan and maintain a content calendar ensuring consistent posting schedules.
• Continuously monitor campaign performance, making data-driven adjustments to improve results.
• Track, analyze, and report social media KPIs.

Skills

Social media strategy

Competitor analysis

Content creation

Content calendar

Campaign analysis

KPI reporting

Analytical mindset

Creative mindset

Teamwork

Independent work

Industry trends

Job description

Herco Digital is seeking a proactive Social Media Manager to develop and execute engaging social campaigns across platforms in line with client goals. You will conduct audience research, collaborate with creative teams to produce compelling content, plan a consistent content calendar, and monitor performance with data-driven optimizations to drive growth and engagement.

Strong written communication, analytical mindset, and the ability to work independently and with a team are essential to