Social Media Manager

PT HEYRCG BISA SABI; Provinsi Bali; On-site; IDR 167,400,000 - 256,680,000; Full time

Job summary

HeyRCG seeks a Senior Social Media Manager to own the full social media ecosystem—from planning and production to engagement and performance—for HeyRCG and select client accounts. You will lead content that drives relevance, reach, and results, working closely with brand strategists, account managers, and performance teams.

Based in Bali or willing to relocate, you’ll develop monthly calendars across IG, TikTok, LinkedIn, and other channels; translate strategy into platform-native content; grow

Qualifications

• 3-5+ years of experience in social media, content marketing, or brand storytelling.
• Strong creative instincts and knowledge of platform-native content.
• Fluent in English with strong written and verbal communication.
• Based in Bali or willing to relocate.

Responsibilities

• Develop and lead monthly content calendars across IG, TikTok, LinkedIn, and other channels.
• Translate brand strategy into platform-native, scroll-stopping content.
• Identify growth opportunities from trends, shifts, and data.
• Lead content production from idea to post and oversee shoots.
• Manage engagement, DMs, comments, and audience interaction.
• Collaborate with designers, videographers, and freelancers when needed.
• Track performance and optimize content formats for impact.
• Align organic storytelling with paid content in collaboration with the paid media team.

Skills

Social media

Content marketing

Brand storytelling

English fluency

Multi-channel content

Job description

HeyRCG is a brand-first growth consultancy scaling high-impact consumer businesses across hospitality, D2C, tech, and lifestyle. We build brands, craft narratives, and drive measurable growth through creative and performance-driven strategy.

We’re now looking for a Senior Social Media Manager who can own the full social media ecosystem from planning and production to engagement and performance.

Role Overview

This role is for a creator and strategist in one. You’ll lead the social media presence for both HeyRCG and select client accounts, focusing on content that drives relevance, reach, and results. You’ll work closely with brand strategists, account managers, and performance teams to align organic storytelling with broader business objectives.

Key Responsibilities

Develop and lead monthly content calendars across IG, TikTok, LinkedIn, and other relevant channels

Translate brand strategy into platform-native, scroll-stopping content

Identify opportunities for growth based on trends, platform shifts, and data

Content Creation Oversight

Lead content production from idea to post (concepting, scripting, shooting, editing oversight)

Collaborate with designers, videographers, and freelancers where needed

Ensure content stays on-brand, timely, and optimized for platform performance

Community & Channel Management

Manage engagement, DMs, comments, and audience interaction

Build community through storytelling, consistency, and tone of voice

Track performance, test new content formats, and optimize output

Brand Building & Growth

Elevate brand perception and storytelling across every post and interaction

Work with paid media team to sync organic and paid content

Bring new content ideas, formats, and partnerships to the table

Requirements

3-5+ years of experience in social media, content marketing, or brand storytelling

Strong creative instincts with understanding of what performs natively on each platform

Fluent in English, both in communication and content nuance

Proven ability to plan, produce, and manage multi-channel content

Bonus: experience with D2C, lifestyle, or hospitality brands; video production skills a plus

Based in Bali or willing to relocate

Why HeyRCG

Work on bold brands and culturally relevant businesses

Build content that actually gets seen and drives results

Autonomy to create, experiment, and grow fast

Be part of a sharp team that values performance, creativity, and momentum

What can I earn as a Social Media Manager