ROAS‑Focused Digital Marketing Specialist

PT Cipta Kreasisandang Mandiri (OSELLA)

Jakarta Utara

On-site

IDR 66,960,000 - 133,920,000

Full time

4 days ago

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Job summary

PT Cipta Kreasisandang Mandiri (OSELLA) is seeking a Digital Marketing Specialist to lead paid advertising campaigns across Meta, Google, TikTok, and more. The role emphasizes ROAS optimization, budget control, and data-driven decisions to drive awareness and sales in the e-commerce space.

You will coordinate with content teams for aligned promotions and livestreams, and provide actionable insights via daily to monthly reports.

Qualifications

Minimum 1-2 years of experience in digital marketing, preferably in e-commerce.
Strong understanding of digital marketing fundamentals and the e-commerce ecosystem.
Hands-on experience in managing and optimizing paid advertising campaigns across Meta Ads, Google Ads, and other platforms.
Ability to analyze data and advertising/sales performance reports to improve ROAS and CPA.

Responsibilities

Run paid ads across Meta, TikTok, Facebook, Google, and Instagram to optimize ROAS.
Plan, execute, and analyze campaigns including promos and livestream integration.
Coordinate with content teams for synchronized promos and broadcasts.
Provide insights and recommendations to improve performance and reports.
Manage budgets and monitor KPIs like CTR and conversion rate.