Researcher - UX & Consumer Insight

Blibli; Jakarta Pusat; On-site; IDR 120,000,000 - 180,000,000; Full time

Job summary

Blibli is Indonesia’s leading e-commerce platform, built on trust, innovation, and care. As a UX Researcher, you’ll uncover user insights that shape Blibli’s products and experiences and help Product, Design, and Business teams make informed decisions.

You’ll conduct end-to-end qualitative and quantitative research, translate findings into actionable recommendations, and collaborate with cross-functional partners across Indonesia to deliver intuitive, impactful experiences.

Qualifications

• 2-3 years of UX research experience.
• Fluent in Bahasa Indonesia and English.
• Experience leading end-to-end research projects.
• Excellent analytical and presentation skills.

Responsibilities

• Conduct end-to-end qualitative and quantitative research, from defining research objectives to data collection, analysis, synthesis, and reporting.
• Conduct research to understand consumer needs, behaviors, motivations, attitudes, pain points, and decision-making.
• Apply appropriate research methods, including interviews, FGDs, usability testing, surveys, concept testing, observation, internal data analysis, and secondary research.
• Translate research findings into clear recommendations that support product, customer experience, marketing, and business decisions.
• Develop and present research deliverables and insights to cross-functional stakeholders.
• Collaborate with Product, Design, Business, Data, and other teams to address strategic research questions.

Skills

Qualitative research

Quantitative research

Stakeholder management

Presentation skills

Education

Bachelor's degree in IT, HCI, Psychology, Anthropology, Sociology, or related fields

Tools

Research tools

Job description

2 - 3 Years

Job Description

About the Role

Blibli is on a journey to become Indonesia’s #1 e-commerce platform — built on trust, innovation, and care. We’re creating better experiences for customers, merchants, brands, and sellers through technology, collaboration, and a deep commitment to quality. Here, every idea matters, and every action helps us grow stronger together.

As a UX Researcher, you’ll help uncover user insights that shape the future of Blibli’s products and experiences. Every research initiative you lead helps us better understand user needs, behaviors, and motivations, enabling Product, Design, and Business teams to make informed decisions and deliver experiences that are relevant, intuitive, and impactful for millions of users across Indonesia.

What You’ll Do:

• Conduct end-to-end qualitative and quantitative research, from defining research objectives and methodology, to data collection, analysis, synthesis, and reporting.
• Conduct research to understand consumer needs, behaviors, motivations, attitudes, pain points, and decision-making.
• Apply appropriate research methods, including interviews, FGDs, usability testing, surveys, concept testing, observation, internal data analysis, and secondary research.
• Translate research findings into clear recommendations that support product, customer experience, marketing, and business decisions.
• Develop and present research deliverables and insights to cross-functional stakeholders.
• Collaborate with Product, Design, Business, Data, and other teams to address strategic research questions.

Qualifications:

• Bachelor's degree in IT, HCI, Psychology, Anthropology, Sociology, or related fields.
• 2-3 years of experience in UX Research, Product Research, Consumer Insights, Behavioral Research, or related areas.
• Strong expertise in qualitative and quantitative research, with proven experience leading end-to-end research projects and translating findings into actionable insights.
• Excellent analytical, critical thinking, communication, stakeholder management, and presentation skills.
• Proficient in research, survey, and data analysis tools.
• Fluent in Bahasa Indonesia and English.
• Able to manage multiple stakeholders and projects in a fast-paced environment while maintaining high research quality and rigor.

Why You’ll Love Working Here

We believe growth happens where people feel safe to share, fail, and try again. Here, you’ll find teammates who push you to do better, not harder — and leaders who listen before they lead. Whether you’re learning something new or teaching what you know, there’s always room to grow together.

Job Snapshot

Job ID

JOB_629

Location