Regional Sales Manager (Mobiles)

Nuway CFR Pte Ltd.; Jakarta Pusat; On-site; IDR 600,000,000 - 900,000,000; Full time

Job summary

Nuway CFR Pte Ltd. in Jakarta is seeking a Regional Sales Manager for a global smartphone brand to own offline sales across Sumatera. You will lead the regional plan, build and manage partner relationships, and strengthen the brand’s presence across distributors.

You will drive sales planning, promotions, and retail execution; manage distributors and strategic accounts; coordinate with commercial and product teams, and travel across Sumatera to unlock opportunities.

Qualifications

• Experience in offline or channel sales in consumer electronics or similar FMCG.
• Proven track record managing distributors, dealers, and retail partners at regional level.
• Strong commercial and negotiation skills, including terms of trade.
• Ability to plan, analyze sales data, and run promotions and retail audits.
• Willingness to travel across Sumatera.

Responsibilities

• Own overall offline sales across all channels in the region.
• Build the sales plan and run regular and seasonal promotions.
• Develop the offline channel strategy, track sales performance, and combine B2B and B2C with distributors.
• Lead annual sales planning and performance reviews with partners.
• Manage relationships with agencies and channel partners.
• Identify and develop new channel partners in line with the sales strategy.
• Ensure in-store asset compliance and carry out retail audits.
• Manage marketing assets, product assortment, and product sequencing in stores.
• Keep the channel healthy by deciding on assortment and promotion plans.
• Lead partnerships with strategic accounts.
• Understand terms of trade and support commercial issues.
• Collaborate with product, design, and finance to manage assortment and promotions.

Skills

Offline sales

Distributor management

Negotiation

Sales data analysis

Travel readiness

Commercial acumen

Job description

Nuway CFR is a Global Executive Search firm based out of Singapore and serving clients for Leadership roles in APAC.

Location: Jakarta

Function: Sales, offline channel

About the role

A global smartphone brand is growing its presence in Indonesia and is looking for a Regional Sales Manager to own offline sales across Sumatera. You will lead the regional plan, build and manage partner relationships, and strengthen the brand’s presence across distributors.

Key responsibilities

Sales and channel strategy

• Own overall offline sales across all channels in the region
• Build the sales plan and run regular and seasonal promotions
• Develop the offline channel strategy, track sales performance, and combine B2B and B2C channels into an omnichannel offering across distributors, and mini distributors.

Partner management and development

• Lead annual sales planning and performance reviews with partners
• Manage relationships with agencies and channel partners
• Identify and develop new channel partners in line with the sales strategy

Retail execution and channel health

• Ensure in-store asset compliance and carry out retail audits
• Manage marketing assets, product assortment, and product sequencing in stores
• Keep the retail and distribution channel healthy, deciding on assortment and promotion plans for each channel based on consumer insights
• Lead partnerships with strategic accounts

Commercial and category management

• Understand terms of trade and take an active role in resolving legal and commercial issues
• Develop an exclusive product portfolio with the product and design teams, based on customer insights and market trends
• Manage merchandising and category performance

Processes, customer experience, and content

• Build processes and systems together with the accounting, finance, and commercial teams
• Improve customer experience by working with the technology, commercial, and finance teamsManage the product catalogue and make sure product information is accurate across all platforms, supporting sales and engagement

Requirements

• Proven experience in offline or channel sales in consumer electronics or a similar fast-moving category
• Track record of managing distributors, dealers, and retail partners at regional level
• Strong commercial and negotiation skills, including terms of trade
• Ability to plan, analyze sales data, and run promotions and retail audits
• Willingness to travel across Sumatera

Only shortlisted candidates will be intimated.