Product Marketing Manager

Festo; Tangerang Selatan; On-site; IDR 1,080,886,000 - 1,441,182,000; Full time

Job summary

Festo is seeking a Product Portfolio Manager to drive the successful introduction of new products and manage their lifecycle in the local sales companies. You will steer the portfolio, influence strategic direction, and focus on product promotion to support sales for high-potential customers.

You will manage phase in/out, positioning, growth programs, and competitiveness, and act as a product trainer sharing expertise across the organization.

Qualifications

• Bachelor's degree in Engineering (Mechanical/Mechatronics) or related field.
• 3-4 years in relevant business experience.
• Marketing or Business Management experience desirable.
• Experience in Industrial Automation product marketing, market research or product management.

Responsibilities

• Drives profitable growth through regional product steering.
• Improves gross margin and commercial discipline.
• Increases forecast accuracy and supply reliability.
• Accelerates revenue realization across the lifecycle.
• Expands portfolio contribution and competitiveness.
• Supports investment decisions and local capability building.
• Introduces structured product steering governance.
• Continuously optimizes portfolio and segmentation.
• Drives lifecycle excellence and change adoption.
• Enables test-and-learn innovation.
• Improves commercial effectiveness through new go-to-market approaches.
• Builds capability for scalable growth.

Skills

Lifecycle management

Portfolio steering

Industrial automation

Market research

Education

Bachelor's degree in Engineering

Job description

Job Overview

The primary responsibility is to drive the successful introduction of new products and manage the life cycle within the local sales companies. In addition to this, she/he has the power to steer and push the portfolio through the organization, influencing its strategic direction. The focus is on the products themselves, rather than the industry as a whole, and she/he plays a pivotal role in promoting products and indirectly supporting sales to high-potential new and existing customers. She/he will take charge of managing the portfolio in the market, overseeing phase in, phase out, positioning, strategy, growth programs, and competitiveness. Furthermore, she/he will act as a product and technology trainer, sharing expertise with others. While holding responsibility for turnover she/he won't have specific customer responsibility. Her/him understanding of target applications and solutions equips them to identify and develop business opportunities, ensuring that the market is thoroughly analyzed and a clear focus is defined.

Job Responsibilities

• Drives profitable growth through regional product steering
• Improves gross margin and commercial discipline
• Increases forecast accuracy and supply reliability
• Accelerates revenue realization across the lifecycle
• Expands portfolio contribution and competitiveness
• Supports investment decision-making and local capability building
• Introduces structured product steering governance
• Continuously optimizes portfolio and segmentation
• Drives lifecycle excellence and change adoption
• Enables "test-and-learn" innovation
• Improves commercial effectiveness through new go-to-market approaches
• Builds capability for scalable growth

  Job Requirements

  • Bachelor's degree in Engineering (Mechanical/Mechatronics)
  • 3-4 years in relevant business experience necessary
  • Marketing or Business Management experience highly desirable
  • Experience in Industrial Automation either in product marketing, market research or product management/development functions
  • Experience to handle product life cycle management and implementation of product marketing activities
  • Industry knowledge in Process Automation and/or Life Technologies domains is highly advantageous

  Reference code: 14336

  Location: Indonesia or Malaysia

  Company: Festo