Performance Marketing Staff

CV Sumber Makmur Kencana; Jakarta Utara; On-site; IDR 60,000,000 - 100,000,000; Full time

Job summary

CV Sumber Makmur Kencana invites a creative Digital Marketing Coordinator to drive our Meta Ads performance across platforms. You will craft engaging visuals, analyze data, and coordinate with teams to ensure campaigns align with Memory Life brand guidelines.

The role focuses on developing AI-assisted visuals, managing promotions, and collaborating with KOLs to boost brand awareness on ecommerce channels like Shopee and social media.

Qualifications

• Bachelor's degree in Marketing, Visual Communication Design, or related field.
• 1–2 years in Digital Marketing, Social Media, or Creative Marketing.
• Basic knowledge of Meta Ads and performance metrics.
• Proficiency with Canva and Adobe Creative Suite.
• Experience editing product images and retouching.

Responsibilities

• Monitor daily Meta Ads performance and track key metrics.
• Collect and analyze performance data and prepare weekly reports.
• Develop and prepare creative assets for Meta Ads campaigns.
• Ensure product visuals align with brand guidelines across ecommerce.
• Assist in creating AI-generated models and visuals for catalog needs.
• Create promotional designs for ecommerce activities.
• Edit and retouch ecommerce product catalogs.
• Research and reach out to relevant KOLs to support brand promo.

Skills

Digital marketing

KOL outreach

Creative design

Communication skills

Education

Bachelor's degree in Marketing or Visual Communication Design

Tools

Canva

Adobe Creative Suite

Job description

Monitor daily Meta Ads campaign performance and track advertising progress based on key performance metrics.

Collect, organize, and analyze Meta Ads performance data, and prepare weekly performance reports.

Develop and prepare creative assets for Meta Ads campaigns and promotional activities.

Ensure product visuals are consistent with Memory Life's brand guidelines across E-Commerce platforms and Social Media.

Assist in creating AI-generated model and product creatives for E-Commerce catalog needs.

Create promotional designs for E-Commerce activities, including vouchers, gift cards, affiliate cards, and monthly campaigns.

Perform editing and retouching for E-Commerce product catalogs.

Review product visuals on Shopee to ensure product images accurately represent the actual product, including colors, details, and designs.

Research, identify, and reach out to relevant Key Opinion Leaders (KOLs) to support brand promotion and awareness.

Qualifications:

Bachelor's degree (S1) in Marketing, Visual Communication Design, or a related field.

Minimum 1–2 years of experience in Digital Marketing, Social Media, or Creative Marketing.

Basic understanding of digital advertising, particularly Meta Ads and advertising performance metrics.

Proficient in design tools such as Canva and/or Adobe Creative Suite (Photoshop, Illustrator, etc.).

Skilled in product image editing and retouching.

Familiar with AI tools for creating visual content, AI-generated model image, and marketing materials.

Good communication skills, particularly in coordinating and negotiating with KOLs.

Creative, detail-oriented, proactive, and able to work within deadlines.

Able to work independently as well as collaboratively in a team.