Performance Marketing

SVO Surabaya; Surabaya ꦱꦸꦫꦧꦪ; On-site; IDR 133,920,000 - 200,880,000; Full time

Job summary

SVO Surabaya is seeking a Digital Marketing Specialist with a Performance Marketer designation to join our team and contribute to digital business development.

You will master Meta Ads, analyze campaigns, and optimize budgets to achieve ROAS targets in a fast-paced, results-driven environment. Ideal candidates have at least two years of performance marketing experience and are skilled in data analysis and AI-assisted insights.

Qualifications

• Minimum 2 years in Performance Marketing.
• Proficient in mastering Meta Ads from setup to scaling.
• Able to analyze metrics like ROAS, CPA, CTR, CPC.

Responsibilities

• Master Meta Ads: from setup, targeting, testing, optimization to scaling.
• Analyze campaign performance and take data-driven actions to scale, optimize, test, or pause.
• Conduct creative and audience testing, retargeting, and budget optimization.
• Understand Meta Pixel, track conversions, and manage the customer funnel.
• Work with target ROAS, CPA, revenue, and profitability metrics.
• Use AI for data analysis, competitor research, creative ideation, and campaign evaluation.
• Work in a fast-paced, target-oriented environment.

Skills

Performance Marketing

Meta Ads

Campaign optimization

Data analysis

AI analytics

Tools

Meta Ads Manager

Job description

SVO Surabaya is part of SVO ID, a dropshipper group under SVO BERHAD (MY), currently the largest company in producing Digital Marketers from various backgrounds. The company has rapid marketing growth in the online marketing industry and has proven its commitment to developing competent and creative young talent. Due to significant growth and the need for more effective marketing strategies, we are seeking a Digital Marketing Specialist with a Performance Marketer designation to join our team and contribute to digital business development.

Key responsibilities

Master Meta Ads (Facebook & Instagram Ads), from campaign setup, targeting, testing, optimization, to scaling

Analyze campaign performance and determine actions to scale, optimize, test, or pause based on data

Conduct creative testing, audience testing, retargeting, and budget optimization

Understand Meta Pixel, track conversions, and manage customer funnel

Work with target ROAS, CPA, revenue, and profitability metrics

Use AI for data analysis, competitor research, creative ideation, and campaign evaluation

Work in a fast-paced and target-oriented environment

About you

Minimum 2 years of experience in Performance Marketing and Ads Specialist

Master Meta Ads (Facebook & Instagram Ads), from campaign setup, targeting, testing, optimization, to scaling

Understand key metrics such as ROAS, CPA, CTR, CPC, CPM, CVR, and Frequency

Able to analyze campaign performance and determine actions to scale, optimize, test, or pause based on data

Experienced in creative testing, audience testing, retargeting, and budget optimization

Understand Meta Pixel, conversion tracking, and customer funnel

Preferably have experience in DTC, e-commerce, skincare, health, beauty, or digital sales businesses

Accustomed to working with ROAS, CPA, revenue, and profitability targets

Possess analytical thinking, problem solving, and data-driven decision making capabilities

Familiar with using AI for data analysis, competitor research, creative ideation, and campaign evaluation

About us

SVO Surabaya is part of SVO ID, a dropshipper group under SVO BERHAD (MY). The company has rapid marketing growth in the online marketing industry and has proven its commitment to developing competent and creative young talent.