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SVO JAKARTA in Jakarta (onsite) is seeking a Performance Marketer to plan, execute, and scale Meta Ads campaigns within an AI-powered system. This role focuses on high-ticket health & beauty products and a no-cap budget approach with a minimum 2.5x ROAS.
You will own funnel optimization from Meta Ads to Landing Page to WhatsApp to sales, test new angles, analyze performance metrics, and drive profitable growth through data-driven decisions.
Have a profitable ROAS track record? We don't cap your ad budget, as long as you maintain a minimum 2.5x ROAS.
We are a health & beauty brand selling high-ticket products (±Rp 1 million) through a Meta Ads → Landing Page → WhatsApp funnel.
AI-POWERED MARKETING SYSTEM
We have an established internal AI-powered system supporting content ideation, creative production, WhatsApp sales, follow-ups, and customer retention.
Your primary responsibility is to plan, execute, optimize, and scale profitable Meta Ads campaigns.
You'll leverage our AI-powered system to drive creative strategy, evaluate output quality, identify growth opportunities, and continuously improve advertising performance.
We provide the system. You drive the performance.
KEY RESPONSIBILITIES
Meta Ads Strategy & Scaling: Independently plan, execute, test, optimize, and scale profitable Meta Ads campaigns through our Landing Page → WhatsApp funnel.
Creative Strategy & Testing: Develop and test new advertising angles, hooks, audiences, and creatives to identify winning campaigns and scaling opportunities.
AI System: Leverage our internal AI-powered system to guide creative production, evaluate output quality, and align marketing activities with campaign objectives.
Data & Performance: Analyze CPM, CTR, CPC, landing page conversion, WhatsApp contacts, CPA, and ROAS. Make independent decisions on budget allocation, optimization, scaling, and stopping underperforming campaigns.
Funnel Optimization: Identify conversion bottlenecks across Meta Ads → Landing Page → WhatsApp → Sales, and collaborate with relevant teams to improve overall performance.
SOP & Continuous Improvement: Evaluate, refine, and improve existing advertising workflows, testing processes, and performance reporting.
REQUIREMENTS (MANDATORY)
Minimum 2 years of hands‑on Meta Ads experience, with a proven track record of managing and scaling profitable campaigns independently.
Proven experience marketing products priced Rp500K and above, preferably through direct‑response or conversion‑focused sales funnels.
Personally managed a minimum advertising budget of Rp5 million/day with measurable profitable results (Rp10 million+/day is a strong advantage).
Hands‑on experience with Landing Page → WhatsApp sales funnels, including tracking conversions and evaluating lead quality.
Strong understanding of the relationship between traffic quality, landing page performance, WhatsApp contacts, closing rates, CPA, and ROAS.
Able to independently develop creative testing strategies, identify winning campaigns, and make data‑driven scaling and optimization decisions.
Comfortable working with AI‑powered marketing tools and adapting quickly to new systems and workflows.
Strong analytical thinking, problem‑solving skills, and full ownership of campaign performance.
PREFERRED QUALIFICATIONS
Experience marketing health, beauty, skincare, or supplement products.
Experience managing advertising budgets of Rp10 million+/day.
Experience using AI for creative research, content development, marketing analysis, or workflow optimization.
WHAT YOU GET
Unlimited Scaling Potential: No fixed advertising budget cap for campaigns maintaining a minimum 2.5x ROAS.
Competitive Salary + Unlimited Commission: Rp10–15 million monthly base salary (based on experience and track record), plus uncapped performance‑based commission tied to ROAS and sales.
Established AI‑Powered System: Access to our internal AI system supporting creative production, WhatsApp sales, follow‑ups, and customer retention.
Real Strategic Ownership: Full responsibility and decision‑making authority over campaign strategy, creative testing, budget allocation, optimization, and scaling.
Career Growth: Opportunity to advance into a Lead Performance Marketer role as the business expands.er
WORK LOCATION
Employment Type: Full‑time, on‑site.
Initial Placement: Jakarta (Palmerah) or Tangerang (Alam Sutera).
Future Opportunity: Option to transfer to our new Pantai Indah Kapuk (PIK) branch starting January 2027.
MANDATORY IN YOUR APPLICATION
To be considered, please provide:
Campaign Experience: Your largest daily Meta Ads budget personally managed, product category, selling price, campaign duration, and ROAS achieved.
Proof of Performance: A screenshot from Meta Ads Manager, an internal performance report, or an anonymized case study showing advertising spend, results, and ROAS. Sensitive business information may be blurred or removed.
Your Personal Contribution: Briefly explain your role in campaign strategy, creative testing, optimization, and scaling decisions.
Applications without sufficient evidence of hands‑on campaign experience and measurable results will not be shortlisted.
Applications without these 2 items will not be processed.