Performance Ads Specialist

PT MUTIARA NATA ABADI

Sukoharjo

On-site

IDR 78,120,000 - 133,920,000

Full time

3 days ago

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Job summary

PT Mutiara Nata Abadi is seeking a data- and results-oriented Ads Specialist to design, execute, and optimize paid campaigns across Meta, TikTok, Google, and marketplaces. You will monitor ROAS targets, conduct A/B testing, and collaborate with content and design teams to drive awareness, leads, and sales in textiles and sarung products.

The role requires 1–2 years in digital advertising, a track record of budget management, and proficiency across major ad platforms.

Qualifications

1–2 years of experience as an Ads Specialist, Performance Marketing, or Digital Media Buyer.
Proven track record managing advertising budgets and achieving ROAS/conversion targets.
Experience in textile, fashion, or retail e-commerce is a plus.

Responsibilities

Design, run, and manage paid advertising campaigns on Meta Ads, TikTok Ads, Google Ads, and marketplace platforms (Shopee & Tokopedia).
Conduct structured testing (A/B Testing) on ads, copy, targeting, and landing pages to optimize strategy.
Set and monitor advertising budgets to achieve ROAS and CAC targets.
Analyze advertising performance data daily/weekly and prepare data-driven evaluation reports.
Collaborate with Content Creator and Visual Design teams to produce high-converting ad materials.
Conduct market research, digital trend mapping, and competitor advertising analysis.