Paid Marketing Executive

Mamikos; Jakarta Selatan; Remote; IDR 167,400,000 - 245,520,000; Full time

Benefits offered by this job

WFH

Jam kerja fleksibel

Job summary

PT Mamikos adalah platform properti kos terkemuka di Indonesia yang beroperasi secara remote. Tim Pemasaran Digital mencari profesional Paid Marketing berpengalaman untuk mengelola kampanye lintas platform demi pertumbuhan pengguna.

Anda akan bekerja secara mandiri namun kolaborasi dengan tim kreatif, produk, dan data untuk mengoptimalkan CTR, CVR, CPC, CPA, dan CAC. Posisi ini sesuai untuk kandidat dengan minimal dua tahun pengalaman di iklan digital.

Qualifications

• Minimal 2 tahun pengalaman di Paid Marketing / Digital Advertising.
• Mengelola kampanye di Google Ads, Meta Ads Manager, TikTok Ads Manager.
• Terbiasa menggunakan GA4, GTM, AppsFlyer untuk analitik.
• Mahir Excel atau Google Sheets untuk analisis kampanye.

Responsibilities

• Mengelola kampanye berbayar lintas platform untuk akuisisi pengguna dan pertumbuhan bisnis.
• Menjalankan setup kampanye, pembelian media, penargetan audiens, alokasi anggaran, bid strategy, A/B testing, dan optimasi performa.
• Memantau dan menganalisis performa kampanye, memberikan insight untuk CTR, CVR, CPC, CPA, CAC.
• Berkolaborasi dengan Tim Kreatif, Marketing Produk, dan Data untuk kampanye berkinerja tinggi.
• Mengidentifikasi peluang pertumbuhan melalui tren pasar, kompetitor, audiens, dan platform baru.

Job description

DESKRIPSI PEKERJAAN

• Manage and optimize paid advertising campaigns across platforms such as Google Ads, Meta Ads, TikTok Ads, and other digital channels to achieve user acquisition and business growth objectives.
• Execute end-to-end campaign activities, including campaign setup, media buying, audience targeting, budget allocation, bid strategy, A/B testing, and performance optimization.
• Monitor and analyze campaign performance, providing actionable insights to improve key metrics such as CTR, CVR, CPC, CPA, and CAC.
• Collaborate with Creative, Product Marketing, and Data teams to develop, launch, and optimize high-performing campaigns.
• Identify new growth opportunities by evaluating market trends, competitor activities, audience insights, and emerging advertising platforms.
• Prepare campaign performance reports and communicate insights, recommendations, and next steps to relevant stakeholders.

KUALIFIKASI MINIMUM

• Minimum 2 years of hands-on experience in Paid Marketing, Performance Marketing, Digital Advertising, or related fields, with experience managing platforms such as Google Ads, Meta Ads Manager, TikTok Ads Manager, or similar advertising platforms. Experience in media buying and budget planning is a plus.
• Familiar with analytics and tracking tools such as Google Analytics 4 (GA4), Google Tag Manager (GTM), AppsFlyer, or similar tools.
• Proficient in Microsoft Excel or Google Sheets for campaign analysis and reporting.
• Strong analytical skills with the ability to interpret campaign data, identify optimization opportunities, and translate insights into actionable recommendations.
• Strong communication and stakeholder management skills.
• Able to work independently while collaborating effectively with cross-functional teams.
• Experience with campaign tracking implementation and conversion measurement is a plus.

RINGKASAN PERKERJAAN

• *SPESIALISASI**: Sales and Marketing
• *PENDIDIKAN MINIMAL**: S1 (Sarjana)
• *SISTEM KERJA**: Remote
• *TIPE PEKERJAAN**: Full time
• *LOKASI**: South Jakarta, DKI Jakarta, Indonesia
• *INDUSTRI**: Information Technology / IT
• *SITUS PERUSAHAAN**: http://mamikos.com

FASILITAS & BENEFIT

Fasilitas: wfh

TENTANG PERUSAHAAN

Founded in 2015, Mamikos started by introducing a matching platform then our service has evolved to a full-stack property management equipped with property management technology to ensure a seamless experience for both tenants and property owners. Our mission is to make a better standard of kos (property tech) industry for both kos owners & tenants.

We have helped millions of people to find their “home” away from home while pursuing their dreams to study or work. In 2022, we have achieved 7 million monthly active users and >200,000 listed properties in our platform that makes us the no. 1 property tech company in Indonesia.

We imagine ourselves as a door for people to achieve their dreams. We are creating a welcoming and inclusive environment that provides opportunities for everyone to succeed and achieve their dream through hard work and determination. We're dedicated to opening up every possibility for our team members to achieve their dreams.

We are Mamikos, we open the door to every dream.