Offline Sales

PT Sen Karya Cemerlang; Jakarta Pusat; On-site; IDR 133,920,000 - 200,880,000; Full time

Job summary

PT Sen Karya Cemerlang is seeking an experienced Offline Sales professional to drive distribution for FMCG Household Care products across retail stores, department stores, and other offline channels.

You will own monthly and annual sales targets, build strong distributor and retailer partnerships, and lead in-store promotional activities to maximize sales performance. Strong Excel/Google Sheets skills and willingness to travel are required.

Qualifications

• Bachelor's degree in Management, Marketing, Business Administration, or related field.
• 3–5 years of offline sales, trade marketing, or business development experience in FMCG Household Care.
• Strong network with distributors, retail chains, department stores, or key retail decision-makers across Indonesia.
• Excellent negotiation, communication, and relationship management skills.
• Strong strategic thinking and analytical abilities for new market opportunities.
• Proven leadership to motivate and develop field sales teams to achieve targets.
• Willing to travel frequently for distributor visits and store checks.
• Proficient in Excel and Google Sheets for sales analysis and reporting.

Responsibilities

• Develop and execute offline sales strategies to expand product distribution across retail stores, department stores, and other offline channels.
• Identify, acquire, and build partnerships with distributors, B2B clients, retail chains, and other offline partners to increase product availability.
• Take ownership of achieving monthly and annual sales targets across offline channels.
• Manage and maintain long-term relationships with existing partners to drive repeat orders and satisfaction.
• Plan, execute, and oversee in-store promotional activities (booth) and price negotiations for B2B.
• Collaborate with Operations and Warehouse to ensure product availability and optimal inventory levels.
• Conduct market research and monitor pricing strategies, placement, and trends to identify opportunities.
• Prepare and present regular sales performance reports with data-driven insights.

Skills

Offline sales

Trade marketing

Business development

Negotiation

Communication

Leadership

Travel readiness

Excel

Google Sheets

Education

Bachelor's degree in Management

Bachelor's degree in Marketing

Bachelor's degree in Business Administration

Tools

Microsoft Excel

Google Sheets

Job description

Range Salary : Rp12.000.000 - Rp18.000.000

Job Description

• Develop and execute offline sales strategies to expand product distribution across retail stores, department stores, and other offline distribution channels.
• Identify, acquire, and build strong partnerships with distributors, B2B clients, retail chains, and other offline business partners to increase product availability.
• Take full ownership of achieving monthly and annual sales targets across assigned offline sales channels.
• Manage and maintain long-term relationships with existing business partners to drive repeat orders and ensure high partner satisfaction.
• Plan, execute, and oversee in-store promotional activities (booth), including product bundling, retail discounts, and offline marketing events to maximize sales performance (price negotiation b2b).
• Collaborate closely with the Operations and Warehouse teams to ensure timely product availability and optimal inventory levels across all offline sales channels.
• Conduct market research and competitor analysis by monitoring pricing strategies, product placement, and market trends to identify new business opportunities.
• Prepare and present regular sales performance reports, providing data-driven insights and recommendations to support business growth and market share expansion.

Qualification

• Minimum of 3–5 years of experience in Offline Sales, Trade Marketing, or Business Development, with a proven track record specifically within the FMCG Household Care industry (e.g., detergents, home cleaners, or related categories).
• Bachelor's degree in Management, Marketing, Business Administration, or a related field.
• Strong network with distributors, retail chains, department stores, or key retail decision-makers across Indonesia.
• Excellent negotiation, communication, and relationship management skills.
• Strong strategic thinking and analytical skills with the ability to identify and develop new market opportunities.
• Proven leadership skills with the ability to lead, motivate, and develop field sales teams to consistently achieve sales targets.
• Willing to travel frequently for business meetings, distributor visits, and retail store visits when required.
• Proficient in Microsoft Excel and Google Sheets for sales analysis, forecasting, and management reporting.
• Target-driven, highly accountable, honest, and capable of working independently with minimal supervision.
• Solid understanding of offline sales administration processes, including invoicing, purchase orders, payment collection, and consignment systems.