Marketing Supervisor (Datra Sport)

PT Datra Internusa; Jakarta Utara; On-site; IDR 133,920,000 - 267,840,000; Full time

Job summary

PT Datra Internusa in Jakarta is seeking a digital marketing and events professional to understand ICP, target partnerships, and convert visitors into qualified leads.

You will design and execute online and offline campaigns, collaborate with designers for visuals, manage budgets, qualify inbound leads in CRM, and perform outbound outreach to introduce products and solutions.

Qualifications

• 1–5 years of work experience in digital marketing and events management.
• Bachelor's degree in Communication, Business, Marketing, or related field with minimum GPA 3.00.
• Fluent in social media and e-commerce.
• Proven work experience as Marketing and/or Sales Account Executive.
• Expert in lead discovery techniques through phone calls, email and business networks.
• Track record or achievement of sales value at previous company.
• Experience using CRM tools and sales tools.
• Strong communication and copywriting skills.
• Ability to deliver engaging presentations.

Responsibilities

• Understand ICP and target partnerships in data form
• Ensure online platforms run with high performance and convert visitors into qualified leads
• Create and execute marketing concepts and campaigns (online and offline) that support sales and build brand reputation
• Collaborate with designers to create graphics, photos, videos and copy
• Work with third parties to ensure SEO and GEO performance according to campaign concepts
• Provide support for events and design and execute product launch and event marketing campaigns
• Manage campaign budgets and report cost per qualified lead (CPL) monthly
• Receive and respond to all inbound calls, chats and emails professionally
• Qualify inbound leads (city, target date, SKU/bundle, budget range) and record completely in CRM before handover
• Conduct outbound lead generation by contacting target ICP via email, chat and phone call to introduce products, services and solutions

Skills

Digital marketing

Events management

Social media

Copywriting

Lead generation

Communication

Presentations

Education

Bachelor's degree in Communication/Business/Marketing

Tools

CRM tools

Sales tools

Job description

Understand Ideal Customer Profile (ICP) and target partnerships in data form

Ensure all online platforms and channels (website, catalog, WhatsApp) run with high performance and convert visitors into qualified leads

Create and execute marketing concepts and campaigns (online and offline) that support sales and build brand reputation

Collaborate with designers to create graphics, photos, videos and copy

Work with third parties to ensure SEO and GEO performance according to campaign concepts

Provide support for events and design and execute product launch and event marketing campaigns

Manage campaign budgets and report cost per qualified lead (CPL) monthly

Receive and respond to all inbound calls, chats and emails professionally

Qualify inbound leads (city, target date, SKU/bundle, budget range) and record completely in CRM before handover

Conduct outbound lead generation by contacting target ICP via email, chat and phone call to introduce products, services and solutions

Qualification

1–5 years of work experience in digital marketing and events management

Bachelor's degree (S1/S2/S3) in Communication, Business, Marketing, or related field with minimum GPA 3.00

Fluent in social media and e-commerce

Proven work experience as Marketing and/or Sales Account Executive

Expert in lead discovery techniques through phone calls, email and business networks

Track record or achievement of sales value at previous company

Experience using CRM Tools and Sales Tools

Strong communication and copywriting skills

Ability to deliver engaging presentations