This is a strategic marketing leadership position responsible for developing and executing comprehensive marketing strategies aligned with the company's business objectives. You will establish marketing priorities, programs, and campaigns across Indonesia and other key markets, provide strategic insights to C-level management, and drive marketing initiatives to generate qualified leads and support the sales pipeline.
Key responsibilities :
- Develop and execute comprehensive marketing strategies aligned with the company's business objectives
- Establish marketing priorities, programs, and campaigns across Indonesia and other key markets
- Provide strategic marketing insights and recommendations to C-level management
- Develop and oversee marketing initiatives to generate qualified leads and support the company's sales pipeline
- Plan and optimize integrated campaigns across digital and offline channels
- Develop product marketing strategies, messaging, value propositions, and go-to-market plans
- Identify market trends, customer insights, and competitive developments to support marketing and business strategies
- Lead, develop, and mentor a multidisciplinary marketing team
- Explore co-marketing and partnership opportunities to increase brand awareness and market reach.
Requirement :
- Bachelor's degree in Marketing, Business, Communications, or a related field
- 8+ years of experience in marketing, with proven experience leading a marketing function or multidisciplinary marketing team
- Experience in B2B marketing, preferably within HR Tech, SaaS, Technology, IT, Business Process Outsourcing, or professional services
- Proven track record of developing and executing marketing strategies that contribute to business growth and revenue
- Strong leadership and people-management capabilities
- Experience working closely with senior management or C-level executives
- Strong analytical and strategic thinking skills, with the ability to translate data and market insights into actionable strategies
- Excellent communication, presentation, stakeholder-management, and negotiation skills