Marketing Lead

GANDHI SCHOOL ANCOL; Jakarta Utara; On-site; IDR 279,000,000 - 558,000,000; Full time

Job summary

Gandhi School Ancol in Jakarta is seeking a Marketing Lead to develop and implement strategies that boost brand awareness and student enrollment. You will drive campaigns across digital and offline channels and manage the school's online presence.

The ideal candidate has a bachelor's degree in Marketing or related field, 3–5 years' experience with 1–2 years in leadership, strong English skills, and a track record of building partnerships with universities and the local community.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum 3–5 years of marketing experience with at least 1–2 years in a leadership role.
• Strong knowledge of local and international university admission processes.
• Experience building partnerships with universities is an advantage.
• Excellent communication, presentation, and interpersonal skills.
• Proficient in English, both spoken and written.

Responsibilities

• Develop and implement marketing strategies to increase brand awareness and student enrollment.
• Lead and coordinate marketing campaigns across digital and offline channels.
• Manage the school's social media platforms, website content, and marketing materials.
• Build relationships with prospective parents, business partners, and the wider community.
• Plan and organize school events, open houses, exhibitions, and promotional activities.
• Analyze marketing performance and prepare regular reports with recommendations for improvement.
• Collaborate with internal teams to ensure consistent branding and effective communication

Skills

Marketing strategy

Campaign leadership

Social media management

Partnership building

Event planning

Analytics & reporting

Branding & communications

Education

Bachelor's degree in Marketing/Communications/Business

Job description

Develop and implement marketing strategies to increase brand awareness and student enrollment.

Lead and coordinate marketing campaigns across digital and offline channels.

Manage the school's social media platforms, website content, and marketing materials.

Build relationships with prospective parents, business partners, and the wider community.

Plan and organize school events, open houses, exhibitions, and promotional activities.

Analyze marketing performance and prepare regular reports with recommendations for improvement.

Collaborate with internal teams to ensure consistent branding and effective communication

About you

Bachelor's Degree in Marketing, Communications, Business, or a related field.

Minimum 3–5 years of experience in marketing, with at least 1–2 years in a leadership role.

Strong knowledge of local and international university admission processes.

Experience in building partnerships with universities is an advantage.

Excellent communication, presentation, and interpersonal skills.

Proficient in English, both spoken and written.

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