Marketing & Content Specialist

Pengiklan Anonim; Jakarta Selatan; On-site; IDR 180,000,000 - 300,000,000; Full time

Job summary

Pengiklan Anonim is seeking a marketing professional with 4–6 years’ experience to lead campaigns and events. You will monitor trends, translate insights into engaging content, and collaborate across teams to deliver campaigns and activations on schedule and within budget.

Strong creativity, detail orientation, and a portfolio of campaigns or events are highly valued. This role emphasizes lead generation and cross-functional collaboration for impactful marketing initiatives.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 4-6 years of experience in marketing, content marketing, digital marketing, event marketing, brand marketing, or a similar role.
• Demonstrated experience in marketing campaign and/or event execution.
• Strong interest and ability to identify global, local, industry, and social media trends and translate them into relevant content or marketing ideas.
• Strong creative thinking and ideation skills, with the ability to develop ideas from concept to execution.
• Basic understanding of lead generation, marketing funnels, and campaign performance metrics.
• Strong attention to detail while maintaining a big-picture perspective.
• Portfolio of relevant marketing campaigns, content, events, or projects is highly preferred.

Responsibilities

• Monitor global, local, industry, business, technology, and social media trends.
• Translate trends, insights, and business topics into relevant and engaging content ideas.
• Develop creative concepts, campaign themes, timelines, execution plans and content angles across different channels.
• Develop and manage content calendars across relevant social media channels.
• Coordinate content creation from ideation to production and publication.
• Work closely with internal teams, designers, videographers, agencies, and other partners to deliver quality content.
• Monitor social media performance and identify opportunities for improvement.
• Plan and execute marketing campaigns, activations, events, and other marketing initiatives.
• Ensure campaigns and events are delivered according to timeline, budget, and objectives.
• Evaluate campaign and event effectiveness and provide recommendations for future initiatives.
• Develop and execute marketing initiatives to support lead generation.
• Collaborate with Sales/Business Development teams to identify opportunities and target audiences.
• Manage multiple marketing projects simultaneously from planning through execution.

Skills

Campaign execution

Creative thinking

Trend identification

Content ideation

Content calendar

Lead generation basics

Attention to detail

Team collaboration

Education

Bachelor’s degree in Marketing/Communications/Business

Job description

Bachelor’s degree in Marketing, Communications, Business, or a related field.

4- 6 years of experience in marketing, content marketing, digital marketing, event marketing, brand marketing, or a similar role.

Demonstrated experience in marketing campaign and/or event execution.

Strong interest and ability to identify global, local, industry, and social media trends and translate them into relevant content or marketing ideas.

Strong creative thinking and ideation skills, with the ability to develop ideas from concept to execution.

Basic understanding of lead generation, marketing funnels, and campaign performance metrics.

Strong attention to detail while maintaining a big-picture perspective.

Portfolio of relevant marketing campaigns, content, events, or projects is highly preferred.

Job Responsibilities:

Monitor global, local, industry, business, technology, and social media trends

Translate trends, insights, and business topics into relevant and engaging content ideas.

Develop creative concepts, campaign themes, timelines, execution plans and content angles across different channels.

Develop and manage content calendars across relevant social media channels.

Coordinate content creation from ideation to production and publication.

Work closely with internal teams, designers, videographers, agencies, and other partners to deliver quality content.

Monitor social media performance and identify opportunities for improvement.

Plan and execute marketing campaigns, activations, events, and other marketing initiatives.

Ensure campaigns and events are delivered according to timeline, budget, and objectives.

Evaluate campaign and event effectiveness and provide recommendations for future initiatives.

Develop and execute marketing initiatives to support lead generation.

Collaborate with Sales/Business Development teams to identify opportunities and target audiences.

Manage multiple marketing projects simultaneously from planning through execution.