Mall Marketing & Communications Lead

PT Swarna Kanaka Parigraha; Kota Semarang; On-site; IDR 89,280,000 - 133,920,000; Full time

Job summary

PT Swarna Kanaka Parigraha is seeking a Marketing & Communication Coordinator to drive marketing initiatives and optimize communications at 23 Semarang Shopping Center. You will develop campaigns, strengthen brand presence, engage customers, and boost mall traffic.

The role requires a Bachelor's degree and at least 2 years in marketing/communication, with supervisory experience. Strong skills in digital marketing, social media, copywriting, and media relations are essential.

Qualifications

• Bachelor's degree in Marketing/Communication/PR or related field.
• Min. 2 years in Marketing & Communication or similar role with supervisory experience.
• Strong understanding of marketing strategies, digital marketing, social media management, and brand building.
• Experience in campaign planning, execution, evaluation, and marketing performance analysis.]
• Excellent communication, presentation, copywriting, and media relations skills.
• Strong leadership, analytical thinking, creativity, and problem-solving skills.

Responsibilities

• Develop and execute monthly marketing and communication plans to boost brand awareness and mall traffic.
• Supervise content creation, visual production, copywriting, and promotional materials.
• Plan, execute, monitor, and evaluate marketing campaigns and promotions.
• Analyze mall traffic, engagement, social media trends, and competitor activities.
• Coordinate with internal teams and external partners, including media and KOLs.
• Manage media placements, PR activities, press releases, and external communications.
• Monitor budgets and ensure effective spend according to approved plans.

Skills

Marketing strategy

Digital marketing

Social media management

Brand building

Campaign planning

Copywriting

Education

Bachelor's degree

Job description

PT Swarna Kanaka Parigraha is seeking a Marketing & Communication Coordinator to drive marketing initiatives and optimize communications at 23 Semarang Shopping Center. You will develop campaigns, strengthen brand presence, engage customers, and boost mall traffic.

The role requires a Bachelor's degree and at least 2 years in marketing/communication, with supervisory experience. Strong skills in digital marketing, social media, copywriting, and media relations are essential.