Luxury Instagram Marketing Strategist

PT. immortal butik indonesia

Jakarta Barat

On-site

IDR 111,600,000 - 178,560,000

Full time

5 days ago

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Job summary

OFTEQ is seeking a results-driven Instagram Marketing professional in Jakarta to manage the official Instagram account, craft engaging posts, Reels and Stories, and grow the audience while preserving the luxury brand identity.

You will plan, execute, and optimize paid campaigns via Meta Ads Manager, monitor performance with Meta Business Suite and Google Analytics, collaborate with the Brand Manager and creative team, and support WordPress updates for product content and promotions.

Qualifications

2–3 years of experience in digital marketing, Instagram management, or related fields.
Proven experience using Meta Ads Manager for campaign setup and optimization.

Responsibilities

Manage and grow OFTEQ's official Instagram account, including feed posts, Reels, Stories, and audience engagement.
Develop engaging Instagram content and maintain a consistent content calendar aligning with luxury brand identity.
Plan, execute, and optimize paid campaigns through Meta Ads Manager, focusing on Instagram ads and performance.
Develop and implement digital marketing campaigns for launches, promotions, and brand awareness.
Monitor Instagram insights, advertising performance, website traffic, and conversions to improve marketing effectiveness.
Ensure premium visual identity and brand positioning across all digital marketing materials.
Assist in updating website content via WordPress.
Research competitors and luxury watches trends to identify opportunities.
Collaborate with Brand Manager, creative team, and external agencies.