KOL Specialist

PT PMY Trada Indonesia; Jakarta Barat; Presencial; IDR 89.280.000 - 178.560.000; Tempo integral

Resumo da vaga

PT. PMY Trada Indonesia adalah perusahaan yang fokus pada produk perawatan bayi dan kecantikan, saat ini mencari KOL Specialist untuk merancang strategi influencer tahunan dan mengelola kampanye secara end-to-end.

Anda akan menyeleksi dan mengontrak influencer di TikTok dan Instagram serta bekerja sama dengan kreator untuk konten yang autentik dan selaras dengan merek. Peran ini menuntut pengalaman 2+ tahun di Influencer Marketing atau bidang terkait, kemampuan negosiasi kontrak, serta kemampuan

Qualificações

• 2+ years of experience in Influencer Marketing, KOL Management, or Digital PR.
• Deep understanding of TikTok and TikTok.
• Proven ability to negotiate contracts, manage influencer relationships, and handle large scale campaigns
• Strong creative and strategic judgment, with a good eye for brand fit and compliant content
• Excellent project management, organization, and communication skills
• Familiarity with influencer marketing platforms and analytics tools is a plus

Responsabilidades

• Develop and execute a comprehensive annual KOL/Influencer Marketing strategy aligned with product launches, seasonal campaigns, and brand values (e.g., product efficacy, clean ingredients, sustainability).
• Identify, vet, and onboard suitable influencers across TikTok and Instagram ensuring strong alignment with the brand’s tone, audience, and image.
• Lead end to end management of both paid and gifting campaigns, including contract negotiation, briefing, content approval, and payment coordination.
• Collaborate with creators to produce authentic, high quality content that meets brand standards while resonating with their audience.
• Track and analyze key metrics such as engagement and awareness
• Plan and control the KOL budget effectively

Descrição da vaga

PT. PMY Trada Indonesia (Pramy Indonesia), a company focused on setting spray products, is currently looking for a KOL Specialist.

Key Responsibilities :

Develop and execute a comprehensive annual KOL/Influencer Marketing strategy aligned with product launches, seasonal campaigns, and brand values (e.g., product efficacy, clean ingredients, sustainability).

Identify, vet, and onboard suitable influencers across TikTok and Instagram ensuring strong alignment with the brand’s tone, audience, and image.

Lead end to end management of both paid and gifting campaigns, including contract negotiation, briefing, content approval, and payment coordination.

Collaborate with creators to produce authentic, high quality content that meets brand standards while resonating with their audience.

Track and analyze key metrics such as engagement and awareness

Plan and control the KOL budget effectively

Requirements :

2+ years of experience in Influencer Marketing, KOL Management, or Digital PR, preferably in the Baby Care, Beauty, Personal Care, or FMCG industry

Deep understanding of TikTok and TikTok

Proven ability to negotiate contracts, manage influencer relationships, and handle large scale campaigns

Strong creative and strategic judgment, with a good eye for brand fit and compliant content

Excellent project management, organization, and communication skills

Familiarity with influencer marketing platforms and analytics tools is a plus

Your application will include the following questions:

• Berapa gaji bulanan yang kamu inginkan?
• Berapa tahun pengalaman kerjamu sebagai Spesialis Key Opinion Leaders?
• Kualifikasi mana yang kamu miliki?
• Berapa tahun pengalaman kerjamu di bidang KOL Marketing?
• Berapa lama waktu yang kamu butuhkan untuk memberi tahu perusahaanmu saat ini?