KOL Management Sr. Specialist (Beauty)

Arya Noble; Jakarta Pusat; On-site; IDR 133,920,000 - 267,840,000; Full time

Job summary

Arya Noble is seeking a capable KOL/Influencer Manager in Jakarta to lead campaigns across beauty brands. You will build and maintain a dynamic KOL network, coordinate with agencies, and ensure campaigns align with brand objectives from concept to execution.

Ideal candidates have 3–4 years of KOL management experience in the beauty industry, strong negotiation skills, and a track record of delivering engaging influencer-led campaigns that resonate with target audiences.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• 3–4 years of experience in KOL management, preferably in beauty/wellness.
• Experience handling multiple projects simultaneously.

Responsibilities

• Source, research, and identify KOLs across digital platforms to align with brand campaigns.
• Maintain databases and relationships with agencies and influencers for KOL availability.
• Analyze campaign needs to recommend suitable KOLs to reach target audiences.
• Negotiate and manage costs, terms, and conditions with KOLs.

Skills

KOL management

Influencer marketing

Negotiation

Campaign planning

Education

Bachelor's Degree in Marketing or related field

Tools

CRM software

Analytics tools

Job description

Overview

Everything is here for you!

Arya Noble is the brains behind Indonesia's leading beauty and wellness brands like Erha, Genero and Derma Xp.

Here at Arya Noble, you will be involved in creating various masterpieces which contribute to filling the lives of our customers with excitement and hope. We offer #ExcitingJourney experiences where you can thrive in working environments that support both your personal and career growth so that every one of us will be prepared to lead a purposeful and successful life.

Don’t miss the opportunity to begin your #ExcitingJourney by joining Arya Noble if you have the right passion and have the following criteria:

Do you embrace your love and passion for the following activities?

Responsibilities

1. Conduct sourcing, research, and identification of KOL across multiple digital platforms, staying updated on trends to build a relevant KOL network aligned with brand and campaign objectives.
2. Develop and maintain databases and strong relationships with third-party agencies, as well as influencers to ensure KOL availability for campaigns.
3. Analyze campaign needs to recommend the most suitable KOL for achieving marketing objectives and target audiences effectively.
4. Negotiate and manage KOL costs, terms, and conditions to secure mutually beneficial agreements.
5. Develop strategies to build, grow, and sustain brand communities that foster meaningful connections and support marketing and campaign objectives.
6. Design and implement community activities that promote interaction, collaboration, and a sense of belonging, while aligning with brand values to boost member engagement.
7. Collaborate and coordinate KOL implementation with business unit teams, agencies, KOL, and other stakeholders to ensure seamless execution.
8. Track, record, and analyze community activities, including participation, engagement, and feedback, to generate insights for future improvements.
9. Manage daily community interactions as group admin, handling member inquiries and moderating discussions to foster a positive and engaging environment.
10. Manage the execution of KOL activities to ensure alignment with campaign briefs and guidelines, evaluate performance against objectives and investment, and generate actionable insights to optimize future KOL initiatives.
11. Oversee administrative processes for KOL and community activities to ensure operational excellence.

Qualifications

• Bachelor's Degree in Management, Marketing Communication, or related field
• 3 - 4 years of experience in KOL Management, preferably in the beauty industry
• Having experience handling several projects at once.