Insights Lead: Consumer Growth & Strategy

PepsiCo; Jakarta Selatan; On-site; IDR 1,050,420,168 - 1,488,095,238; Full time

Job summary

PepsiCo is seeking an Insights Lead in Jakarta Selatan, Indonesia, to lead consumer insights efforts for their Foods category. This role involves partnering closely with business leaders to identify growth opportunities through deep consumer understanding and data analysis.

Successful candidates will possess a Bachelor's degree, 8-10 years of experience, and a strong analytical mindset with expertise in tools like Kantar and Nielsen. The position offers an opportunity to influence strategic decision-making within a dynamic organization.

Qualifications

• 8-10 years of proven functional experience.
• Experience with consultancy is preferred.
• Ability to handle, curate, and manage large data sets.

Responsibilities

• Lead commercial diagnostics for the Foods category.
• Translate shopper and consumer behavior into insights.
• Develop compelling insight-driven storylines for senior stakeholders.

Skills

Strategic thinking

Analytical mindset

Consumer understanding

Commercial Savviness

Machine Learning insights

Education

Bachelor's degree in relevant field

Tools

Kantar Consumer Panel

Nielsen RMS

Job description

PepsiCo is seeking an Insights Lead in Jakarta Selatan, Indonesia, to lead consumer insights efforts for their Foods category. This role involves partnering closely with business leaders to identify growth opportunities through deep consumer understanding and data analysis.

Successful candidates will possess a Bachelor's degree, 8-10 years of experience, and a strong analytical mindset with expertise in tools like Kantar and Nielsen. The position offers an opportunity to influence strategic decision-making within a dynamic organization.