Food & Beverage Marketing Manager

Ihg, L.C.; Indonesia; Sur place; IDR 180 000 000 - 300 000 000; Plein temps

Résumé du poste

IHG, L.c. mencari seorang Food & Beverage Marketing Manager yang kreatif dan berorientasi komersial untuk memimpin strategi pemasaran F&B di properti mewah kami di Jakarta.

Peran ini menuntut ide segar, pemahaman tren gaya hidup, dan kemampuan mengubah wawasan menjadi kampanye berdampak. Anda akan bekerja sama dengan tim F&B dan kuliner untuk menghasilkan pengalaman tamu yang luar biasa, memantau kinerja kampanye, serta meningkatkan pendapatan melalui kampanye digital, CRM, mitra,

Qualifications

• Minimal 5+ tahun pengalaman marketing F&B di sektor hospitality.
• Keterampilan membangun merek dan kampanye lintas saluran.
• Kemampuan analisis data untuk mengarahkan ROI promo.

Responsabilités

• Mengembangkan kampanye F&B yang inovatif dan pengalaman yang menarik.
• Menjadi mesin kreatif untuk outlet F&B dengan ide-ide segar.
• Menerjemahkan tren konsumen menjadi kampanye menarik dan terukur.
• Berkolaborasi dengan tim F&B & kuliner untuk pengalaman tamu berkualitas.
• Mengoptimalkan dukungan anggaran, ROI, dan ROAS melalui analitik.

Connaissances

F&B marketing

Brand management

Digital marketing

Campaign management

Data analytics

Formation

Bachelor's degree in Marketing/Business

Outils

Google Analytics

CRM platforms

Social media tools

Description du poste

Food & Beverage Marketing Manager

Perusahaan : Ihg, L.c. Jenis Pekerjaan : Full-Time Indonesia

Deskripsi Pekerjaan - Food & Beverage Marketing Manager

Description

Elevate Excellence in the Heart of South Jakarta

We are seeking a highly creative and commercially driven F&B marketer with a strong instinct for ideas, trends and consumer behaviour.

• Develop innovative F&B campaigns, concepts and experiences that create desire and strengthen outlet positioning.
• Be the creative engine for our F&B outlets, constantly bringing fresh ideas, collaborations and new ways of engaging our guests.
• Strong understanding of food, lifestyle, luxury and consumer trends, with the ability to translate insights into compelling marketing ideas.
• Strong in market research and competitor intelligence, identifying opportunities and emerging trends.
• Develop integrated campaigns across digital, social, CRM, partnerships, influencers, PR and experiential platforms.
• Work closely with F&B and Culinary teams to turn ideas into high-quality guest experiences.
• Commercially astute, with a strong understanding of covers, average check, revenue and ROI/ROAS.
• Comfortable with data and campaign analytics, using performance insights to continually improve marketing effectiveness.
• Passionate about creating distinctive dining experiences and building brands, while maintaining the standards expected of a luxury hotel.

Why Join Us?

Be part of a flagship IHG property that defines luxury in Jakarta. We offer a competitive executive compensation package and the opportunity to lead F&B marketing strategies in a world-class property renowned for its service and elegance.

InterContinental Jakarta Pondok Indah is an equal opportunity employer committed to diversity and inclusion.

Tentang Perusahaan

Ihg, L.c.

At IHG, we’ve made a promise. As one of the world’s leading hotel groups, we’re here to deliver True Hospitality for Good. Making our guests and colleagues feel welcome, cared for, recognised and respected – wherever they are in the world. Want to be part of the journey?