Digital Commerce Advertiser

Antarestar; Bekasi; On-site; IDR 669,600,000 - 1,116,000,000; Full time

Job summary

Antarestar is seeking a digital advertising specialist to plan, execute, and optimize campaigns across TikTok Ads Manager, Meta Ads, and Shopee Ads. You will monitor performance, analyze creatives, and implement data-driven recommendations to maximize ROI.

Responsibilities include testing creatives, staying current with platform updates, and managing substantial monthly budgets with an analytical, detail-oriented approach.

Qualifications

• Plan, execute, and optimize digital advertising campaigns across TikTok Ads Manager, Meta Ads, and marketplace advertising platforms, particularly Shopee Ads.
• Monitor campaign performance and advertising spend to ensure effective budget allocation and optimal results.
• Analyze ad creatives to identify high-performing and underperforming content, and provide data-driven recommendations for improvement.
• Conduct creative testing and campaign optimization to improve advertising performance.
• Analyze key advertising metrics and use insights to develop strategies that support campaign objectives.
• Stay up to date with advertising trends, platform updates, and new strategies across TikTok, Meta, and marketplace platforms.
• Hands-on experience managing TikTok Ads Manager, particularly consideration campaigns, and Meta Ads.
• Good understanding of marketplace advertising, especially Shopee Ads, beyond social media advertising.
• Proven experience managing substantial advertising budgets, ideally around IDR 100–500 million per month.
• Strong analytical skills with the ability to evaluate ad creative performance and identify opportunities for optimization.
• Data-driven, detail-oriented, adaptable, and willing to learn new advertising strategies and tools.
• Able to make informed decisions based on campaign performance data and continuously improve advertising effectiveness.

Responsibilities

• Plan, execute, and optimize digital advertising campaigns across TikTok Ads Manager, Meta Ads, and marketplace platforms.
• Monitor campaign performance and spend to ensure effective budget allocation and optimal results.
• Analyze ad creatives to identify high- and underperforming content with data-driven recommendations.
• Conduct creative testing and optimization to improve advertising performance.
• Analyze key metrics and use insights to develop strategies supporting campaign objectives.
• Stay up to date with advertising trends, platform updates and new strategies across TikTok, Meta, and Shopee Ads.
• Demonstrate hands-on experience managing TikTok Ads Manager campaigns, especially consideration campaigns, and Meta Ads.
• Show strong understanding of marketplace advertising, especially Shopee Ads, beyond social media advertising.
• Manage substantial advertising budgets, ideally around IDR 100–500 million per month.
• Leverage analytical skills to evaluate ad performance and identify optimization opportunities.
• Be data-driven, detail-oriented, adaptable, and eager to learn new advertising tools.

Skills

TikTok Ads Manager

Meta Ads

Shopee Ads

Advertising budgets

Analytical skills

Campaign optimization

Creative testing

Tools

TikTok Ads Manager

Meta Ads

Shopee Ads

Job description

• Plan, execute, and optimize digital advertising campaigns across TikTok Ads Manager, Meta Ads, and marketplace advertising platforms, particularly Shopee Ads.
• Monitor campaign performance and advertising spend to ensure effective budget allocation and optimal results.
• Analyze ad creatives to identify high-performing and underperforming content, and provide data-driven recommendations for improvement.
• Conduct creative testing and campaign optimization to improve advertising performance.
• Analyze key advertising metrics and use insights to develop strategies that support campaign objectives.
• Stay up to date with advertising trends, platform updates, and new strategies across TikTok, Meta, and marketplace platforms.
• Hands-on experience managing TikTok Ads Manager, particularly consideration campaigns, and Meta Ads.
• Good understanding of marketplace advertising, especially Shopee Ads, beyond social media advertising.
• Proven experience managing substantial advertising budgets, ideally around IDR 100–500 million per month.
• Strong analytical skills with the ability to evaluate ad creative performance and identify opportunities for optimization.
• Data-driven, detail-oriented, adaptable, and willing to learn new advertising strategies and tools.
• Able to make informed decisions based on campaign performance data and continuously improve advertising effectiveness.