Customer Experience

MSIG Life; Jakarta Pusat; On-site; IDR 400,000,000 - 650,000,000; Full time

Job summary

MSIG Life is seeking a senior marketing analytics leader to drive customer-centric programs across channels in Jakarta. You will analyze customer insights, manage campaigns, and optimize journeys to enhance satisfaction and loyalty.

Your work will involve building partnerships, supervising wellness app engagement, and steering key projects aligned with strategic goals. Ideal candidates bring 8+ years in customer analytics/research within life insurance or financial services, with strong data

Qualifications

• Bachelor’s or Master’s degree in Marketing, Management, Business Administration, or a related field.
• Min 8 years of experience in Customer Analytics, Customer Research, or related field within Life Insurance/financial services.
• Strong knowledge of market research, CRM, and reporting and data analysis.
• Strong analytical, communication, and stakeholder management skills.
• Customer-centric mindset with the ability to translate insights into actions.

Responsibilities

• Manage customer experience initiatives to improve satisfaction, loyalty and engagement across touchpoints.
• Develop and execute customer programs and campaigns with monitoring and evaluation.
• Analyze insights and improve journeys for seamless, relevant experiences.
• Develop and maintain strategic partnerships to create value for customers.
• Lead wellness application engagement initiatives to boost app usage.
• Lead and support special projects aligned with business priorities.

Skills

Customer analytics

CRM knowledge

Data analysis

Stakeholder management

Customer journey optimization

Education

Bachelor’s or Master’s degree in Marketing

Related field in Business Administration/Management

Job description

• Manage customer experience initiatives to improve customer satisfaction, loyalty, and engagement across customer touchpoints.
• Develop and execute customer programs and campaigns, including performance monitoring and post-program evaluation.
• Analyze customer insights and improve customer journeys to deliver seamless and relevant experiences.
• Develop and maintain strategic partnerships to create unique value propositions for customers.
• Manage wellness application engagement initiatives and campaigns to increase app usage and customer engagement.
• Lead and support special projects aligned with business priorities.

What We’re Looking For

• Bachelor’s or Master’s degree in Marketing, Management, Business Administration, or a related field.
• Min 8 years of experience in Customer Analytics, Customer Research, or a related field within the Life Insurance or financial services industry.
• Strong knowledge of market research, customer relationship management (CRM), and reporting and data analysis.
• Strong analytical, communication, and stakeholder management skills.
• Customer-centric mindset with the ability to translate customer insights into actionable initiatives.