Creative Digital Marketing & Packaging Lead

PT Bali Maya Permai Food Canning Industry; Jakarta Utara; On-site; IDR 89,280,000 - 167,400,000; Full time

Job summary

PT Bali Maya Permai Food Canning Industry is seeking a Creative Digital Executive to shape and manage our digital marketing strategy. You will translate brand identity into compelling visuals and packaging while driving awareness and engagement across platforms.

Responsibilities include planning campaigns across Google Ads, YouTube, social channels, SEO, and content calendars; designing packaging and labels; collaborating with production and procurement; and analyzing data to improve

Qualifications

• Bachelor’s degree in Marketing, Digital Marketing, Graphic Design, Visual Communication, or related field (or equivalent work experience).
• Proven experience as a Digital Marketing Specialist or Graphic Designer or similar role in FMCG/food manufacturing preferred.
• Proficiency in digital marketing platforms, tools, and best practices.
• Understanding of SEO, SEM, CRM, Email Marketing, and Social Media Management.
• Strong graphic design skills with a portfolio in packaging design, branding, and visual identity.
• Proficiency in Adobe Creative Suite for digital and print production.
• Excellent data interpretation and analytical skills.
• Creative thinking with attention to typography and color theory.

Responsibilities

• Plan, execute, and optimize digital marketing campaigns across Google Ads, YouTube, Facebook, Instagram, and email marketing.
• Monitor campaign performance, analyze data, and make data-driven recommendations.
• Create and maintain a content calendar for consistent online presence.
• Lead the creation of packaging designs from concept to print-ready files.
• Develop packaging that aligns with brand identity, regulatory requirements, and market trends.
• Collaborate with production and procurement to select materials and finishes balancing aesthetics and cost.
• Design marketing collaterals such as product labels and POS displays.
• Conduct keyword research and optimize website content for SEO.
• Develop engaging social media content and strategies for audience engagement.
• Monitor website traffic and conversions using analytics tools.
• Ensure brand consistency across all digital and print assets.

Skills

Digital marketing

Graphic design

SEO

SEM

CRM

Email marketing

Social media management

Education

Bachelor's degree in Marketing or Digital Marketing or Graphic Design or Visual Communication

Tools

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Job description

PT Bali Maya Permai Food Canning Industry is seeking a Creative Digital Executive to shape and manage our digital marketing strategy. You will translate brand identity into compelling visuals and packaging while driving awareness and engagement across platforms.

Responsibilities include planning campaigns across Google Ads, YouTube, social channels, SEO, and content calendars; designing packaging and labels; collaborating with production and procurement; and analyzing data to improve