Copywriter

Lemomo International Indonesia; Jakarta Selatan; On-site; IDR 120,000,000 - 210,000,000; Full time

Job summary

Lemomo International Indonesia is seeking a passionate Copywriter to craft compelling copy across e-commerce channels, websites, and social media. You will develop product descriptions, create SEO-friendly content, and support video production and campaign initiatives.

Collaborating with design and videography teams, you will help shape brand voice, guide content strategy, and deliver engaging materials for events and corporate communications in a fast-paced environment.

Qualifications

• Minimum Bachelor's degree in any field; preferably Communications, Marketing, Journalism, or related discipline.
• Minimum 2 years of experience in copywriting, content writing, or content marketing; fresh graduates with strong writing and portfolio welcome.
• Excellent writing, editing, and proofreading skills in Bahasa Indonesia; English proficiency is an advantage.
• Good understanding of digital marketing, social media, e-commerce, and current content trends.
• Good understanding of SEO principles, including keyword research, search intent, and on-page optimization.
• Ability to create SEO-friendly content while maintaining readability, audience engagement, and brand voice.
• Creative and persuasive writing skills; able to adapt tone for different audiences and platforms.
• A fast learner who can understand new topics, brand guidelines, and business needs.
• Highly adaptable, proactive, and able to work in a dynamic environment with changing priorities.
• Strong attention to detail, organizational skills, and ability to manage multiple tasks and deadlines.

Responsibilities

• Develop and edit compelling copy for e-commerce platforms, marketplaces, websites, social media, newsletters, and digital ads.
• Write engaging product descriptions aligned with brand identity to boost engagement and sales.
• Develop creative content ideas based on market trends and consumer behavior for campaigns and brand awareness.
• Write articles, press releases, and corporate publications to support branding initiatives.
• Create SEO-friendly content applying keyword research, search intent, and on-page optimization.
• Develop creative concepts, storylines, scripts, and briefs for video production and other projects.
• Collaborate with design, marketing, and videography teams to produce effective materials from concept to production.
• Develop event concepts and execution plans including rundowns, activities, and communication materials.
• Review and refine written content for accuracy, consistency, and alignment with brand guidelines and objectives.

Skills

Copywriting

Storytelling

Content development

SEO writing

Digital marketing

Editing & proofreading

Adaptability

Attention to detail

Brand voice

Education

Bachelor's degree

Job description

Lemomo International Indonesia is an e-commerce company focused on interests and hobbies, with a growing presence in Indonesia. We are looking for a creative, proactive, and adaptable individual to join our marketing team and contribute to our brand communication, content development, and marketing initiatives.
About the Role

We are seeking a Copywriter who is passionate about writing, storytelling, and creative content development. This role is responsible for creating compelling copy and communication materials across various platforms, while also contributing to video content production, marketing campaigns, and event planning. The ideal candidate is a fast learner who can quickly adapt to changing priorities, understand brand needs, and turn ideas into engaging and effective content.

Key Responsibilities

Develop and edit compelling copy for various marketing channels, including e-commerce platforms, marketplaces, websites, social media, newsletters, and digital advertisements.

Write engaging product descriptions that align with brand identity, highlight product benefits, and support audience engagement and sales conversion.

Develop creative content ideas based on market trends, audience interests, and consumer behavior to support marketing campaigns and brand awareness.

Write articles, press releases, and other corporate publications to support company communications and branding initiatives.

Create SEO-friendly content by applying keyword research, search intent analysis, and on-page optimization techniques to website content, articles, and product descriptions.

Develop creative concepts, storylines, scripts, and creative briefs for video production and other content projects.

Collaborate with the design, marketing, and videography teams to develop and produce effective marketing materials and engaging content, from concept development to production.

Develop event concepts and execution plans, including event rundowns, activities, communication materials, and creative briefs.

Review and refine written content to ensure accuracy, consistency, and alignment with brand guidelines, SEO best practices, and campaign objectives.

Requirements

Minimum Bachelor's degree in any field; preferably in Communications, Marketing, Journalism, or a related discipline.

Minimum 2 years of experience in copywriting, content writing, or content marketing. Fresh graduates with strong writing skills and a relevant portfolio are welcome to apply.

Excellent writing, editing, and proofreading skills in Bahasa Indonesia. English proficiency is an advantage.

Good understanding of digital marketing, social media, e-commerce, and current content trends.

Good understanding of SEO principles, including keyword research, search intent, and on-page content optimization.

Ability to create SEO-friendly content while maintaining readability, audience engagement, and brand voice.

Creative and persuasive writing skills, with the ability to adapt tone and messaging to different audiences and platforms.

A fast learner who can quickly understand new topics, brand guidelines, and business needs.

Highly adaptable, proactive, and comfortable working in a dynamic environment with changing priorities.

Strong attention to detail, organizational skills, and the ability to manage multiple tasks and meet deadlines.