Content Marketing

PT DECA; Jakarta Utara; On-site; IDR 89,280,000 - 167,400,000; Full time

Job summary

Deca Building seeks a senior Content Lead to shape and execute content strategies across our design and build portfolio. You will plan calendars, oversee production, and collaborate with internal teams and external partners to deliver compelling brand communications.

You will drive storytelling, maintain visual consistency, and analyze performance to continuously improve content impact. A strong background in digital marketing and leadership is required.

Qualifications

• Proven ability to develop engaging content that supports brand awareness, audience engagement, and business objectives.
• Experience in coordinating, mentoring, or leading a team is preferred.
• Strong copywriting, storytelling, and communication skills.
• Good visual sense and understanding of brand identity and creative direction.

Responsibilities

• Develop and execute content strategies aligned with brand objectives.
• Plan and manage content calendars for consistent delivery.
• Oversee content production across digital platforms and coordinate with teams and partners.
• Monitor content performance and translate insights into actionable improvements.
• Lead and mentor the content team, manage project timelines and resources.

Skills

Copywriting

Storytelling

Content strategy

Team leadership

Project management

Digital analytics

Communication

Job description

• Develop and execute content strategies aligned with overall business and brand objectives.
• Plan and manage content calendars, ensuring consistent and relevant content delivery.
• Identify opportunities to develop engaging content for various business initiatives and marketing activities.
• Explore creative approaches and emerging trends to strengthen brand communication.

Content Creation & Production

• Oversee the development and production of engaging content across relevant digital platforms.
• Coordinate with internal teams and external partners to deliver creative assets.
• Develop and review content materials, including copywriting, scripts, promotional materials, and other brand communications.
• Ensure consistency in messaging, quality, and visual direction across content outputs.

Digital Platform & Performance Management

• Oversee digital content publishing and platform management.
• Monitor audience engagement and maintain meaningful interactions across digital channels.
• Analyze content performance and prepare regular reports based on relevant metrics.
• Translate performance insights into actionable improvements for future content strategies.

Team & Project Management

• Coordinate and provide direction to the content team to ensure effective execution of projects.
• Support team development through collaboration, feedback, and knowledge sharing.
• Manage project timelines, priorities, and resources to ensure timely delivery.
• Collaborate with cross-functional teams to support broader marketing and business initiatives.
• Proven ability to develop engaging content that supports brand awareness, audience engagement, and business objectives.
• Experience in coordinating, mentoring, or leading a team is preferred.
• Strong copywriting, storytelling, and communication skills.
• Good visual sense and understanding of brand identity and creative direction.
• Strong organizational, project management, and time management skills.
• Proactive, creative, and adaptable, with a strong willingness to learn and grow.
• Ability to manage multiple projects and work effectively in a fast-paced environment.
• Familiarity with digital trends, audience behavior, and content performance analytics.

Unlock job insights

Hirer responsiveness Salary match Number of applicants

Deca building is a company engaged in the field of design and build for Structures, Architecture and interiors, since 2011. Our aim of implementation standards are SNI quality and ISO-based implementation standards.

Our projects range from : Private residential to Hotel ; Startup offices to corporate Head Quarter ; Cafe to Restaurants ; Shops to Commercial Store.

Get To Know Us More.

Deca building is a company engaged in the field of design and build for Structures, Architecture and interiors, since 2011. Our aim of implementation standards are SNI quality and ISO-based implementation standards.

Our projects range from : Private residential to Hotel ; Startup offices to corporate Head Quarter ; Cafe to Restaurants ; Shops to Commercial Store.