Content Marketing Lead: Strategy, Creation & Growth

PT DECA; Jakarta Utara; On-site; IDR 89,280,000 - 167,400,000; Full time

Job summary

Deca Building seeks a senior Content Lead to shape and execute content strategies across our design and build portfolio. You will plan calendars, oversee production, and collaborate with internal teams and external partners to deliver compelling brand communications.

You will drive storytelling, maintain visual consistency, and analyze performance to continuously improve content impact. A strong background in digital marketing and leadership is required.

Qualifications

• Proven ability to develop engaging content that supports brand awareness, audience engagement, and business objectives.
• Experience in coordinating, mentoring, or leading a team is preferred.
• Strong copywriting, storytelling, and communication skills.
• Good visual sense and understanding of brand identity and creative direction.

Responsibilities

• Develop and execute content strategies aligned with brand objectives.
• Plan and manage content calendars for consistent delivery.
• Oversee content production across digital platforms and coordinate with teams and partners.
• Monitor content performance and translate insights into actionable improvements.
• Lead and mentor the content team, manage project timelines and resources.

Skills

Copywriting

Storytelling

Content strategy

Team leadership

Project management

Digital analytics

Communication

Job description

Deca Building seeks a senior Content Lead to shape and execute content strategies across our design and build portfolio. You will plan calendars, oversee production, and collaborate with internal teams and external partners to deliver compelling brand communications.

You will drive storytelling, maintain visual consistency, and analyze performance to continuously improve content impact. A strong background in digital marketing and leadership is required.