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Permata Indonesia seeks a Consumer Science Consultant to design and execute qualitative and quantitative consumer research studies from concept to final reporting. The role champions a consumer-first mindset and translates insights into actionable product and business decisions.
You will collaborate with cross-functional teams including Product Development, Marketing, and R&I, and manage multiple projects with tight deadlines.
Consumer Science Consultant: Design and execute both qualitative and quantitative consumer research studies from initial concept through to final reporting. Champion Consumer-Centricity: Embed a strong consumer-first mindset throughout the product development process by identifying consumer needs, preferences, behaviors, and motivations, and ensuring these insights are incorporated into product and business decisions. Translate Insights into Action: Analyze and synthesize qualitative and quantitative research findings into clear, compelling insights and actionable recommendations.
Design and execute both qualitative and quantitative consumer research studies from initial concept through to final reporting
Identify consumer needs, preferences, behaviors, and motivations
Ensure consumer insights are incorporated into product and business decisions
Analyze and synthesize qualitative and quantitative research findings into clear, compelling insights and actionable recommendations
Work closely with cross-functional stakeholders, including Product Development, Marketing, R&I, and other relevant teams
Collaborate with external research agencies to ensure effective project execution from briefing and research design through to reporting
Stay up to date with emerging trends, technologies, and methodologies in consumer research
Masters in Marketing, Consumer Behaviour, or a related field
6-9 years of experience in qualitative and quantitative consumer research, ideally with experience on both the agency and client side
A genuine passion for understanding consumer behaviour and translating insights into action
Strong project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines
Excellent communication (written and oral), interpersonal, and presentation skills
Proven ability to influence and build consensus among cross-functional teams
Experience with data analysis and visualization tools is a plus
Experience with behavioural/neuroscience research, predictive analysis, and advanced data analytics is a strong advantage