Brand Growth Manager

Gsk, Plc.; Indonesia; On-site; IDR 180,000,000 - 360,000,000; Full time

Job summary

Haleon is seeking a Brand Manager to drive brand and portfolio growth, owning the P&L through insights-based strategy and working with cross-functional teams and agency partners. You will lead brand activation, activate global toolkits locally, and manage budgets and go-to-market plans across channels.

The role requires experience in consumer brand marketing, strong financial acumen, and the ability to thrive in a fast-paced, entrepreneurial environment.

Qualifications

• Experience in brand marketing within the consumer products industry.
• Experience turning consumer insights into compelling communications and media plans that grow brand share.
• Strong financial and logical thinking skills, paired with sound business acumen.
• Experience working in a fast-paced, entrepreneurial environment.
• The adaptability to work effectively across changing situations, organizational priorities and job demands.

Responsibilities

• Lead the annual market activation plan, translating three-year growth drivers into consumer-focused action with cross-functional teams and agency partners.
• Own the annual brand P&L, driving sales and profit targets while actively managing budget spend.
• Strengthen brand equity by adapting and activating global and area toolkits for the local market.
• Bring the innovation pipeline to market and turn brand strategy into standout execution across media, creative development and digital programmes.
• Build strong agency and cross-functional partnerships locally and above-market, collaborating with Sales and Trade Marketing to win in-store and deliver effective go-to-market plans across channels.

Skills

Brand marketing experience

Insights-driven communications

Financial acumen

Entrepreneurial mindset

Adaptable to change

Job description

Haleon is seeking a Brand Manager to drive brand and portfolio growth, owning the P&L through insights-based strategy and working with cross-functional teams and agency partners. You will lead brand activation, activate global toolkits locally, and manage budgets and go-to-market plans across channels.

The role requires experience in consumer brand marketing, strong financial acumen, and the ability to thrive in a fast-paced, entrepreneurial environment.