Brand & Growth Lead

Pengiklan Anonim; Jakarta Selatan; On-site; IDR 320,000,000 - 640,000,000; Full time

Job summary

Venus Ceramica Group is seeking a Brand & Growth Lead for its South Jakarta office to drive brand development and business expansion across the ceramics product line. The role requires shaping the brand, identifying growth opportunities, and collaborating with product, sales, and operations to ensure consistent messaging and market impact.

The ideal candidate will bring 5+ years in brand management or related roles, strong analytics, and fluency in English and Indonesian, with a track record of

Qualifications

• 5+ years of professional experience in brand management, marketing strategy, or related roles within the manufacturing, consumer goods, or ceramics industry.
• Proven track record of successfully developing and executing brand strategies that resulted in measurable business growth.
• Strong analytical skills with the ability to interpret market data, consumer insights, and performance metrics to inform strategic decisions.
• Excellent understanding of digital marketing channels, social media platforms, and contemporary marketing tools and technologies.
• Demonstrated ability to lead cross-functional teams and influence stakeholders at all organisational levels.
• Outstanding written and verbal communication skills in English and Indonesian, with the ability to craft compelling brand narratives.
• Creative thinking combined with a pragmatic, results-oriented approach to problem-solving.
• Experience with market research, consumer segmentation, and competitive analysis.
• Project management capabilities with the ability to manage multiple initiatives simultaneously.
• Familiarity with brand positioning frameworks, marketing analytics, and business development strategies.
• A collaborative mindset with a passion for driving innovation and continuous improvement.

Responsibilities

• Develop and implement comprehensive brand strategies that strengthen market positioning and increase brand awareness for Venus Ceramica Group
• Lead the creation and management of brand guidelines, ensuring consistent visual identity and messaging across all marketing channels and touchpoints
• Identify and capitalise on growth opportunities through market analysis, competitive research, and consumer insights
• Collaborate with product development, sales, and operations teams to align brand initiatives with business objectives
• Oversee the development of marketing campaigns, digital content, and promotional materials that effectively communicate brand value propositions
• Monitor brand performance metrics and prepare regular reports on brand health, market share, and growth initiatives
• Manage relationships with external agencies, vendors, and stakeholders involved in brand development and marketing activities
• Lead the development of pricing strategies and product positioning that reflect brand value and market demand
• Drive innovation in marketing approaches and explore new channels to reach and engage target audiences
• Support the development of go-to-market strategies for new product launches and market expansions

Skills

Brand management

Marketing strategy

Digital marketing

Cross-functional leadership

Job description

About us

Venus Ceramica Group is a leading ceramics manufacturer dedicated to delivering premium quality products and innovative solutions to the global market. With a strong commitment to excellence and customer satisfaction, we have established ourselves as a trusted name in the ceramics industry. Our company culture values creativity, collaboration, and continuous improvement, making us an exciting place to develop your career in a dynamic and forward-thinking environment.

About the role

We are seeking a Brand & Growth Lead to join our marketing and communications team on a full-time basis in our South Jakarta office. This is a strategic position that will be instrumental in driving brand development and business growth across our ceramics product portfolio. In this role, you will be responsible for shaping and elevating the Venus Ceramica Group brand whilst identifying and executing growth opportunities that expand our market presence and revenue streams. You will work closely with cross-functional teams to ensure our brand messaging is consistent, compelling, and resonates with our target audiences.

Key responsibilities

• Develop and implement comprehensive brand strategies that strengthen market positioning and increase brand awareness for Venus Ceramica Group
• Lead the creation and management of brand guidelines, ensuring consistent visual identity and messaging across all marketing channels and touchpoints
• Identify and capitalise on growth opportunities through market analysis, competitive research, and consumer insights
• Collaborate with product development, sales, and operations teams to align brand initiatives with business objectives
• Oversee the development of marketing campaigns, digital content, and promotional materials that effectively communicate brand value propositions
• Monitor brand performance metrics and prepare regular reports on brand health, market share, and growth initiatives
• Manage relationships with external agencies, vendors, and stakeholders involved in brand development and marketing activities
• Lead the development of pricing strategies and product positioning that reflect brand value and market demand
• Drive innovation in marketing approaches and explore new channels to reach and engage target audiences
• Support the development of go-to-market strategies for new product launches and market expansions

What we’re looking for

• 5+ years of professional experience in brand management, marketing strategy, or related roles within the manufacturing, consumer goods, or ceramics industry
• Proven track record of successfully developing and executing brand strategies that resulted in measurable business growth
• Strong analytical skills with the ability to interpret market data, consumer insights, and performance metrics to inform strategic decisions
• Excellent understanding of digital marketing channels, social media platforms, and contemporary marketing tools and technologies
• Demonstrated ability to lead cross-functional teams and influence stakeholders at all organisational levels
• Outstanding written and verbal communication skills in English and Indonesian, with the ability to craft compelling brand narratives
• Creative thinking combined with a pragmatic, results-oriented approach to problem-solving
• Experience with market research, consumer segmentation, and competitive analysis
• Project management capabilities with the ability to manage multiple initiatives simultaneously
• Familiarity with brand positioning frameworks, marketing analytics, and business development strategies
• A collaborative mindset with a passion for driving innovation and continuous improvement

What we offer

• Opportunities for professional growth and career advancement within a growing organisation
• Exposure to international business practices and the ceramics industry on a global scale
• Collaborative work environment with a talented and motivated team
• A dynamic role that combines strategic planning with creative execution, offering continuous learning opportunities
• Access to industry conferences, training programmes, and professional development resources
• Work-life balance initiatives that recognise the importance of flexibility and personal time