Brand Executive

Kalbe Consumer Health; Jakarta Timur; Vor Ort; IDR 89.280.000 - 178.560.000; Vollzeit

Zusammenfassung

Kalbe Consumer Health seeks a Brand Executive to drive brand growth by executing marketing strategies and coordinating campaigns. You will work closely with cross-functional teams to implement promotions and monitor brand performance across markets.

The role requires a marketing or business degree and 2+ years in brand management within FMCG/OTC or consumer health, with strong communication and analytical skills to deliver results.

Qualifikationen

• Bachelor’s degree in Marketing, Business, or related field.
• Minimum 2 years of Brand Management experience in FMCG/OTC/Consumer Health.

Aufgaben

• Execute brand and marketing strategies to achieve business objectives and drive brand growth.
• Maintain and strengthen brand image through market research, promotional activities, and campaign execution.
• Monitor market trends, competitor activities, and brand performance to identify opportunities and insights.
• Conduct market surveys and consumer analysis with the Brand Manager for assigned brands.
• Coordinate promotional materials and collaborate with agencies, sales teams, and cross-functional departments for field activation programs.
• Gather, monitor, and analyze consumer feedback to support continuous brand improvement.
• Evaluate brand strategy implementation and monitor campaign effectiveness and team performance.

Kenntnisse

Communication skills

Presentation skills

Analytical thinking

Problem-solving

Cross-functional collaboration

Detail-oriented

Proactive

Result-driven

Ausbildung

Bachelor’s degree in Marketing, Business, or related field

2+ years of Brand Management experience (FMCG/OTC/Consumer Health)

Jobbeschreibung

About the Role

We are looking for a Brand Executive to support the execution of brand and marketing strategies that drive business growth and strengthen brand presence. This role is responsible for implementing marketing initiatives, monitoring brand performance and market trends, coordinating promotional activities, and collaborating with cross-functional teams to ensure effective campaign execution and continuous brand improvement.

What Will You Do?

• Execute brand and marketing strategies to achieve business objectives and drive brand growth.
• Maintain and strengthen brand image through market research, promotional activities, and campaign execution.
• Monitor market trends, competitor activities, and brand performance to identify opportunities and insights.
• Conduct market surveys and consumer analysis together with the Brand Manager for assigned brands.
• Coordinate promotional materials and collaborate with agencies, sales teams, and cross-functional departments for field activation programs.
• Gather, monitor, and analyze consumer feedback to support continuous brand improvement.
• Evaluate brand strategy implementation and monitor campaign effectiveness and team performance.

What You Will Need

• Bachelor’s degree in Marketing, Business, or related field.
• Minimum 2 years of experience in Brand Management, preferably in FMCG, OTC, or Consumer Health industry.
• Understand brand strategy and campaign implementation.
• Good communication and presentation skills.
• Strong analytical thinking and problem-solving ability.
• Able to work collaboratively across departments.
• Detail-oriented, proactive, and result-driven.
• Placement in Pulomas, Jakarta Timur.