Brand Activation

PT. MITRA CAKRAWALA INTERNATIONAL; Jakarta Selatan; On-site; IDR 66,960,000 - 111,600,000; Full time

Job summary

PT. MITRA CAKRAWALA INTERNATIONAL seeks a Brand Activation professional to plan, coordinate, and execute corporate activation initiatives that boost brand awareness and align with business goals.

The role includes developing culture initiatives, high-quality content, and managing both online and offline events. You will collaborate with internal teams and external partners to deliver impactful branding programs and measure their effectiveness, contributing to the company’s strategic marketing

Qualifications

• Bachelor's degree in communications, business, or related field.
• Strong understanding of corporate culture and employee engagement.
• Event management experience is preferred.
• Excellent communication and organizational skills.

Responsibilities

• Plan, coordinate and execute corporate brand activation initiatives.
• Develop and implement corporate culture initiatives.
• Develop engaging content for copywriting, presentations, social media, and internal communications to support branding.
• Develop and monitor engagement metrics reports.
• Lead online and offline activation programs, including webinars, workshops, and community events.
• Collaborate with internal stakeholders, vendors, and partners to deliver branding initiatives.

Skills

Excellent communication skills

Interpersonal skills

Organizational skills

Education

Bachelor's Degree in Communication, Business, or related field

Job description

Responsible for planning, coordinating, and executing corporate brand activation initiatives to enhance brand awareness, strengthen corporate positioning, and support business and marketing objectives. This includes managing corporate events, promotional activities, external partnerships, branding materials, and evaluating the effectiveness of activation programs in alignment with the company’s strategy and business needs.

Key responsibilities

Develop and implement corporate culture initiatives

Develop engaging content, including copywriting, presentations, social media, and internal communication materials to support corporate branding initiatives

Develop and monitor metrics engagement report

Lead online and offline activation programs, including webinars, workshops, and community events

Collaborate with internal stakeholders, vendors, and partners to deliver impactful branding initiatives

Requirements

Bachelor's Degree in Communication, Business, or a related field

Strong understanding of corporate culture, employee engagement, corporate branding, and event management

Excellent communication, interpersonal, and organizational skills

Creative, proactive, detail-oriented, and able to manage multiple projects simultaneously

Willing to collaborate across departments and work in a dynamic environment

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Mining, Minerals & Metals 101-1,000 employees

At Mitra Cakrawala International (MCI), energy goes beyond physical resources. We provide sustainable solutions that power industries and communities through our business pillars: Mining, Dealership, Financial Services, and Renewable Energy.

Our dedication extends to enhancing the quality of life through social initiatives that support education and healthcare. This commitment includes our employees, business partners, and the surrounding communities. With the spirit of mutual support, we strive to light the way toward a brighter and more hopeful future, creating a better tomorrow for all.

At Mitra Cakrawala International (MCI), energy goes beyond physical resources. We provide sustainable solutions that power industries and communities through our business pillars: Mining, Dealership, Financial Services, and Renewable Energy.

Our dedication extends to enhancing the quality of life through social initiatives that support education and healthcare. This commitment includes our employees, business partners, and the surrounding communities. With the spirit of mutual support, we strive to light the way toward a brighter and more hopeful future, creating a better tomorrow for all.

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