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ZUMA Indonesia, part of PT DREAM DARE DISCOVER, seeks a Branch Manager to lead expansion and store development across Lombok and surrounding areas. You will scout locations, secure favorable leases, oversee fit-outs, and drive franchise partnerships while managing performance of branch teams.
The role requires strategic market analysis, strong negotiation, and hands-on leadership to deliver revenue growth and exceptional customer experiences in a fast-paced retail environment.
ZUMA Indonesia is a growing retail brand under PT Dream Dare Discover, committed to delivering quality products and memorable shopping experiences to customers across Indonesia. Joining ZUMA means becoming part of a dynamic, entrepreneurial, and growth-oriented environment where you will have the opportunity to take ownership, collaborate across functions, and make a real impact on our business expansion.
As Branch Manager, you will play a key role in developing new business opportunities, identifying strategic retail locations, managing branch establishment, acquiring and developing franchise partners, and driving branch performance.
1. Market Research & Business Development
Conduct comprehensive market research to identify high-potential retail locations and business opportunities across Lombok and surrounding areas.
Analyze market trends, customer demographics, purchasing behavior, competitor activities, and local business potential to support expansion strategies.
Identify opportunities for new branches, franchise partnerships, and other business development initiatives.
Develop and maintain strong relationships with mall management, landlords, property owners, local business communities, and other key stakeholders.
Prepare regular market analysis, feasibility studies, and business proposals for management review.
Monitor market developments and provide recommendations to improve the company’s competitive position.
2. Branch Expansion & Store Development
Lead the end-to-end process of new branch establishment, from location scouting and feasibility assessment to store opening and operational handover.
Identify and evaluate potential store locations based on traffic, demographics, visibility, accessibility, rental costs, and commercial potential.
Lead lease negotiations with landlords, mall management, and property owners to achieve commercially viable terms.
Coordinate with internal teams and external vendors throughout the store fit-out, renovation, branding, equipment installation, and operational preparation process.
Ensure all new branches are launched according to company standards, timeline, budget, and operational requirements.
Conduct post-opening evaluations and identify opportunities for improving branch performance.
3. Franchisee Acquisition & Management
Identify and develop potential franchise partners who have strong business potential and align with the company’s values and standards.
Manage the franchise acquisition process, including prospecting, initial assessment, presentations, negotiations, and onboarding.
Build strong and professional relationships with franchise partners to support long-term business growth.
Provide guidance, training, and operational support to franchisees to ensure compliance with company standards.
Monitor franchise performance and proactively identify issues, risks, and opportunities for improvement.
Collaborate with relevant internal teams to ensure franchise operations, branding, customer experience, and business performance meet company expectations.
4. Branch Operations & Performance Management
Oversee day-to-day branch operations and ensure all activities comply with company SOPs, policies, and operational standards.
Monitor key business indicators, including sales, conversion, productivity, inventory, manpower, customer experience, and operational efficiency.
Develop and implement action plans to achieve sales targets and branch KPIs.
Identify operational challenges and provide practical, data-driven solutions.
Ensure effective inventory management, stock availability, visual merchandising, and store presentation.
Conduct regular branch visits and operational reviews to maintain consistent execution across locations.
Recruit, develop, coach, and motivate high-performing branch teams.
Set clear expectations, performance targets, and individual/team KPIs.
Build a customer-focused, accountable, and performance-driven culture within the branch.
Identify employee development needs and provide coaching to improve team capabilities.
Work closely with HR and relevant stakeholders on manpower planning, recruitment, training, performance management, and employee engagement.
Ensure adequate manpower availability to support business and operational requirements.
6. Sales & Business Growth
Take ownership of branch sales performance and business growth.
Develop local strategies and initiatives to increase store traffic, customer engagement, conversion, and revenue.
Collaborate with Marketing and other relevant departments to execute local marketing and promotional activities.
Analyze sales performance and customer insights to identify opportunities for growth.
Regularly report branch performance, challenges, and business opportunities to senior management.
Bachelor’s degree in Business Management, Marketing, Retail Management, Operations, or a related field.
Minimum 3–5 years of experience in retail operations, branch management, business development, franchise management, or retail expansion.
Proven experience in opening and developing new stores/branches is highly preferred.
Strong understanding of retail operations, shopping mall leasing, site selection, and store development.
Experience in franchise acquisition or franchise management will be a strong advantage.
Strong knowledge of market research, commercial analysis, business development, and local market dynamics.
Demonstrated ability to negotiate with landlords, mall management, business partners, and other external stakeholders.
Strong leadership skills with the ability to build, manage, and develop teams.
Strong analytical and problem-solving skills with the ability to translate data into actionable business strategies.
Strong communication, negotiation, presentation, and stakeholder management skills.
Commercially minded, proactive, hands-on, and results-oriented.
Strong entrepreneurial mindset with a passion for business expansion and growth.
Comfortable working independently, managing multiple priorities, and operating in a fast-paced and dynamic retail environment.
Willing to be based in Lombok, West Nusa Tenggara (NTB) and travel regularly within the assigned area and other locations when required.
We are looking for someone who is more than just a Branch Manager — someone who can act as a business builder and growth driver.
The ideal candidate is someone who:
Sees business opportunities where others see challenges.
Understands how to evaluate whether a location can become a successful retail destination.
Is confident in dealing with landlords, mall management, franchise partners, and local stakeholders.
Can move seamlessly between strategic planning and hands-on execution.
Takes ownership of results and is not afraid to get involved in the details.
Has the energy and entrepreneurial mindset to build and grow our presence in a new market.
Your application will include the following questions:
PT DREAM DARE DISCOVER (Zuma Footwear) is a subsidiary group of PT Halim Jaya Sakti. A giant footwear company that produce more than a million pairs of footwear monthly, and has already known for its local brand ANDO
PT DREAM DARE DISCOVER (Zuma Footwear) is a subsidiary group of PT Halim Jaya Sakti. A giant footwear company that produce more than a million pairs of footwear monthly, and has already known for its local brand ANDO